business objectives Flashcards

(13 cards)

1
Q

profit

A

the surplus remaining after total costs are deducted from total revenue

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2
Q

market share

A

a businesses percentage of total sales within an industry

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3
Q

characteristics of market share

A

its a proportion of the industries sales that you control and is a sign of competitive advantage,

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4
Q

importance and how to increase market share

A

important as its provides a competitive advantage, reputation of company, and awareness, to increase - lower costs, lower prices, increased sales, increase quality, increase advertising, damage occurs to competitor ect.

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5
Q

efficiency

A

how well resources are used to achieve objectives, including raw materials, labor, machinery, time,

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6
Q

effects of efficiency

A

when a business is not efficient costs go up, prices go up, its less competitive, sells less.

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7
Q

productivity

A

the ratio of outputs produced compared to inputs require

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8
Q

effectiveness

A

the degree to which a business has achieved its stated objectives

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9
Q

market need

A

the desires or demands of customers

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10
Q

social need

A

to fulfill a social need is to make society a better place through the actions of the business. e.g. Westpac’s lifesaver rescue helicopter

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11
Q

share

A

portion of ownership in a company

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12
Q

shareholder

A

a person who owns at least one share in a company making them a partial owner

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13
Q

business objectives

A

. to make a profit
. to increase market share
. to fulfill and market need
. to fulfill social need
. to meet sharholder
expectations
. to improve efficiency
. to improve effectiveness.

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