Chap 5 Flashcards
(40 cards)
What is Social Cognition?
A movement in social psycgology that began in the 1970s that focused on thoughts about people and about social relationships
What is Cognitive miser?
A term used to describe peole’s reluctance to do much extra thinking
What is a Stroop test/
A standard measure of effortfol control over responses requiring participants to identify the color of a word which may name a different color
What is the stroop effect?
In the stroop test the finding that people have difficulty overriding the automatic tendency to read the word rather than name the ink color
What are knowledge structures?
organized packets of information that are stored in memory
What are schemas?
Knowledge structures that reresent substantial information, about a concept, its attributes and its relationshops to other concepts,
What are scripts?
Knowledge strcutures that guide concepts and behavior
What is Priming?
Activating an idea in soeones mind so that related ideas are ore accessible
What is Framoing?
Whether messages convey potential gains (positive) or potential losses (negative)
What is Gain-framed appeal?
Focuses on how doing something will add to your health
What is Loss framed appeal?
Focuses on how not doing somethig will subtract from your health
What is counter regulation?
The “what the heck” effect that occurs when people indulge in abehavior they are trying to regulate after an initial regulatio failure
What are attributions?
The causual explinations people give for their own and others behaviors and for events in general
What is self serving bias?
The tendency to take credit for success but deny blame for failure// internal attributions for success, and external for failurea
What is actor/obsever bias?
The tendency for actors to make external attributions and observers to make internal attributons
What is fundemental attribution error// (correspondense bias)
The tendency for observers to attribute other peoples behavior to internal or dispositional causes and downplay situational causes
What are heuristics?
Mental shortcuts that provide quick estimates about the likelihood of uncertain events
What are four common hueristics?
Representativeness, avaliability, stimulation, and anchoring and adjustment
What is a representativeness hueristic/?
The tendency to judge the frequency or likelihood, of an event by the extent to which it resembles the typical case
What is Avaliability Heuristic?
The tendency to judge the frequency or likelihood of an event by the ease with which relevant instances come to mind
What is a stimulation heurisitic?
The tendency to judge the frequency or likelihood of an event by bthe eae with which you ca imagine
What is anchoring and adjustment?
The tendency to judge the frequency or likelihood of an evemnt by using a starting point and then making adjustments up or down
What is confirmation bias?
The tendency tonnotice and search for information that confirms one’s beliefs to ignore information that disconfirms one’s beliefs.
What is Illusory correlation?
the tendency to overestimate the link between variables that are related only slightly or not at all
