Chapter 13 Flashcards
(51 cards)
Acts
The language and behaviours that convey meaning to the participants
Analytic notes
Notes an etnographer writes as a way to make sense of or intepret the raw data or descriptive notes
Asynchronous
Occurring at different times or uncoordinated
Avatars
Graphical representations of one or more computer users
CAQ DAS
Computer-assisted qualitative data analysis software
Categorization
The process of identifying an item of data as beloning to a category predetermined by the researcher of generated from the information provided by informants
Communicative act
The smaller units of speech within a speech event
Communicative style
The speech style that is characteristic of someone
Contrast questions
Questions that ask respondents to explain the difference between two or more things or concepts
Descriptive notes
The primary, detailed records of the human interactions, language and settings that are the focus of an ethnography
Descriptive questions
Questions that ask informants to describe a phenomenon
Emoticons
Typographic representations of emotional states or moods
Ends
The goals of communication being studied
Etnography
The study of human social behaviour, typically with an emphasis on description
Facilitator/moderator
The leader of a focus group who is responsible for running the group’s discussion and ensuring that it keeps on topic
Fixed coding
Assigning units of information to preassigned categories
Flexible coding
Coding that allows new categories or data to emerge rather than using only preconceived categories
Focus group
Small group of people brought together to discuss a topic of interest to the researcher
Fully structured interviews
Interviews in which the researcher has determined what questions are important, the order in which they will be asked and how they will be structured
Gatekeepers
Those who control access to research participants or the publication of research results
Genres
The traditional types of speech found in most cultures
Grounded theory
A research approach that argues that theories should emerge from data analysis, not prior to data analysis
Heurism
Knowledge gained from particial experience and empirical research
Informants
Interviewees considered capable of speaking on behalf or or about others