Chapter 3 SmartBook Flashcards
To truly understand the thoughts and actions of a nation or a culture, marketers must consider that region’s
History and Geography
______ helps a country determine what its “mission” should be.
History
The treaty of Nanjing was insignificant because it failed to settle the issue of
Foreign access to Chinese trade.
The key issue that drove the Opium War (1839-1842) was
a power struggle between China and foreign merchants.
After China was humbled by foreigners during the Opium Wars, the people felt Blank______ toward the Chinese government.
a loss of confidence
The way a population usually responds to various circumstances can be referred to as
Culture
The people of Japan have a long history of emphasizing qualities such as devotion, dependability, hard work, and skill. These cultural values are based on ______ philosophy.
Confucian
The history of a country is one factor in the way a nation
perceives itself
The perception of historic events is always somewhat skewed by one’s own ______ and ______ criteria.
biases; self-reference
The treaty of Nanjing specifically included provisions allowing ______ throughout the realm.
Christian evangelism
To fully understand a country’s culture in light of its commerce and politics, one must cultivate a(n) ______ of its history.
subjective perception
The second Opium War (1857–1860) led to more privileges for ______.
foreign merchants
The concept of ______ helped convince the people of the United States that the nation should absorb Texas, Oregon, New Mexico, and California and later become engaged in Cuba, Alaska, Hawaii, and the Philippines.
Manifest Destiny
After millions of people died during the Taiping Rebellion in the mid-1800s, the Chinese leadership became distrustful toward ______ and ______.
Foreign influencers; religious movements
The ______ mandated three things: Europe would not be allowed to continue colonizing the two American continents; it would not meddle in governments there; and the United States would not meddle in European politics.
Monroe Doctrine
The ______ philosophy, which stresses the importance of loyalty, has been part of Japanese culture since ancient times.
Confucian
To analyze markets and their surroundings correctly, businesses should study the target markets’
Geography
People’s ______ affects their interpretation of history and their opinions on various other subjects.
Persepective
______ can be sufficiently diverse to require major adjustments even within a single national market. For example, products may need alterations due to different environmental conditions.
Climate
True or false: Subjectively, Mexicans see the United States as a threat to their political, economic, and cultural sovereignty.
True
In the case of less-privileged countries, ______ tend to make it more and more difficult for them to resolve their persistent economic problems.
Natural calamities
During the 1800s and 1900s, the United States expanded its boundaries to stretch from the Atlantic to the Pacific oceans. In large part, this expansion was accomplished because people believed in the concept of
Manifest Destiny
True or false: Countries involved in economic progress believe that environmental protection is optional, not imperative.
False
President James Monroe is famous for a public statement that became a key element in the foreign policy of the United States. This document was called the Monroe
Monroe Destiny
When China imposes regulations on ______ waste, businesses must find ways to dispose of hazardous waste, which is ______ of measures to reduce pollution.
industrial; a by-product
______ (the study of the world’s terrain, climate patterns, nations, and civilizations) is an aspect of the business environment that cannot be controlled.
Geography
