Conformity Flashcards
1
Q
Compliance
A
going along with other in public but privately not changing beliefs and/or behaviour. A superficial change.
2
Q
Identification
A
A moderate type - Acting in the same way as a group because we value it and want to be part of it. But we do not necessarily agree with all things the group beliefs.
3
Q
Internalisation
A
A deep type of conformity where we accept the majority views because we accept it as correct. A permanent and far-reaching change in behaviour, even when the group is absent.
4
Q
Unanimity
A
the extent people agree with you
5
Q
Informational Social Influence (ISI)
A
the need to be right
6
Q
Normative Social Influence (NSI)
A
the need to be liked
7
Q
Social Roles
A
