group decision making techniques Flashcards
interacting groups
most group decision making takes place
typical group in which members interact face to face
rely on both verbal and non verbal interaction to communicate
interacting groups often
censor themselves and pressure individual members towards conformity of opinion
reducing conformity of opinion
brainstorming
nominal group technique
electronic meeting
brainstorming
idea generation process - encourages any and all alternatives while withholding criticism of this alternatives
brainstorming can
overcome pressures of conformity
in a brainstorming session
group leader states problem in clear manner
members then free wheel as many alternatives in length of time
encourage members to think unusual, no criticism is allowed
individuals working alone
generate more ideas than group in brainstorming session
production blocking
generating ideas in group, many are talking at once which blocks thought process and impends idea sharing
nominal group technique
group decision making method in which individuals meet face to face to pool their judgements in a systematic but independent fashion
NGT restricts
discussion or interpersonal communication during dm process
group members are
physically present but function independently
problem is presented then group takes following steps
before discussion takes place, group member independently writes down ideas of problem
after silent period, each member presents one idea to group
group discusses ideas for clarity and evaluates them
each group member silently and independently rank orders the ideas
idea with highest ranking determine finals decision
main advantage of NGT
permits group to meet formally but does not restrict independent thinking
outperform brainstorming groups
electronic meeting
a meeting in which member interact on a computer allowing for anonymity of comment and aggregation of votes
once required tech in place:
up to 50 people sit around horse shoe shaped table
issues are presented to them and type their response to computers
ind but anonymous comments are displayed on projection screen