Networked global society Flashcards
(9 cards)
What did Castells discuss?
social networks and their growing importance
What do social networks relate to?
The connections people have with eachother and have always existed
What does Castell argue in an age where information is more important than physical products?
Social networks are the central of power
What does Castells argue about the 21st Century in regards to social networks?
People are more likely to be organised into horizontal digital communication networks using new forms of social media rather than traditional vertical organisations
How have digital technologies transformed relationships?
Allows people to interact instantaneously wherever they are in the world
How has digital technologies transformed politics?
Used to involve vertical organisations so news travelled slowly and came from the top downward, but now news is instantaneously available
What are examples of vertical political organisations?
Political parties or pressure groups
What advantages does Mark Granovetter (1973) find using social networks in the world of business?
Strong ties are advantageous in higher professionals who are likely to hear about new job opportunities through their connections
What disadvantages does Mark Granovetter (1973) find using social networks in the world of business?
If people do not have access to digital communication when applying for jobs. Lower class may not have connections and struggle to obtain better jobs.
