Objectives And Purpose Of Advertising

Question 1

What are the purposes of advertising?

Answer 1

1. Promotion and awareness
2. Increasing sales and revenue.
3. Building brand indentity and loyalty.
4. Educating Consumers.
5. Creating emotional connections.
6. Influencing consumer behavior.
7. Differentiating from competitors.

Question 2

What are three key functions of advertising?

Answer 2

1. Informing consumers.
2. Persuading consumers.
3. Generating sales and revenue.