Online, Social, Participatory media - media language Flashcards
(40 cards)
What does ‘media language’ refer to in the context of media studies?
Media language refers to the specific codes, conventions, and practices used in media texts to communicate meaning.
True or False: Online social participatory media allows users to actively engage and contribute content.
True
Fill in the blank: Media language includes elements such as ______, sound, and editing.
image
What is the primary purpose of media language?
The primary purpose of media language is to convey messages and meanings to the audience.
Which type of media is characterized by user-generated content?
Participatory media
Multiple Choice: Which of the following is NOT a component of media language? A) Camera angles B) Editing C) Audience demographics
C) Audience demographics
What role do conventions play in media language?
Conventions provide a set of expectations for how media texts should be constructed and understood.
True or False: Media language is static and does not evolve over time.
False
What is an example of a participatory media platform?
Social media platforms like Twitter or Instagram.
Fill in the blank: The use of ______ in media language can significantly influence audience perception.
symbolism
Short Answer: What is intertextuality in media language?
Intertextuality refers to the relationship between different media texts and how they reference or draw upon each other.
Multiple Choice: Which aspect of media language involves the arrangement of visual elements? A) Composition B) Tone C) Genre
A) Composition
True or False: Media language is only relevant to traditional media such as television and film.
False
What is the significance of audience interpretation in media language?
Audience interpretation shapes the meaning of media texts based on individual perspectives and cultural contexts.
Fill in the blank: The ______ of a media text can affect how its message is received.
format
Short Answer: Describe the term ‘media convergence’.
Media convergence refers to the merging of traditional and digital media platforms and practices.
Multiple Choice: Which of the following is a characteristic of participatory media? A) Passive consumption B) Active engagement C) Solely professional content
B) Active engagement
What does ‘codes’ refer to in media language?
Codes are the signs and symbols used to convey meaning in media texts.
True or False: Media language can influence social norms and values.
True
Fill in the blank: The ______ of a media text includes its genre, style, and intended audience.
context
Short Answer: What is the role of editing in media language?
Editing shapes the flow and structure of a narrative, influencing how a story is perceived.
Multiple Choice: Which element of media language involves the use of color and lighting? A) Visual style B) Audio design C) Narrative structure
A) Visual style
What is the impact of digital technology on media language?
Digital technology has expanded the possibilities for creating, sharing, and interacting with media texts.
True or False: Media language is the same across all cultures.
False