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Intro to Media Studies > Organizational Analysis > Flashcards

Flashcards in Organizational Analysis Deck (13):

Why media organization produces the kinds of content it does.

Organizational Analysis


a system of ordered relationships and coordinated activities directed
toward specific goals.



are individuals who possess expertise in a particular area or field
Assessing communicative practices



the set of norms and customs, artifacts, and events and values
and assumptions that emerge as a consequence of organizational member’s
communicative practice.

Organizational culture


5 ways to study an organization’s culture...

1) PERFORMANCE- expressive displays symbolic significance. 4 types
Ritual- personal or organizational behaviors that members engage in on a regular or
routine basis.
Sociality- codes of etiquette with regard to friendliness, small talk, joking and privacy
within organization.
Politics- influence the degree of independence, negotiating and coalition.
Enculturation emphasizes those communicative performances wherein the newcomer
learns the social knowledge and skills of the culture.

2) NARRATIVES - the stories members tell about their workplace experiences are another
way to evaluate the endless recreation of an organizations culture. 3 types
Personal- convey individual subjective experiences
Collegial- told about other organizational members
Corporate- about the organization itself.

3) TEXTUAL - examining an organization’s culture is through the texts. Formal and
informal texts. To reinforce managerial perspectives

4) MANAGEMENT- concerns how organizational culture is developed and directed by
managers for the purpose of improving operating efficiencies.

5) TECHNOLOGY- create rise of citizen journalism


describe the norms that govern the technical and creative choices made by
workers. (5 types)


1) motivated- allows desire for a sense of community belonging and group cohesion.
2) Shared- convention are shared must be internalized by other employees
3) Naturalized- adopt and abide unconsciously and unreflectively
4) Resilient- slow change. The question of “why do you do it that way”
5) Directive- towards one set of practice and behaviour while exclude others


the process by which and individual with free will and choice is
transformed into an ideological subject whose behaviors reaffirm one’s status as a



the reporting of facts in an impartial manner.



are the places and institutions where news is expected to occur on
any given day such as police station and courhouses

Journalistic beats


produce and sell stories to other new providers or non-profit

News agencies


news that is pre-packaged by politicians and their communication consultants.



are strategically prepared written or recorded statements produced for
news organizations to announce something that claims to be newsworthy

Press releases


how a story is structured and told 4 informational biases (PDFA - PD FREAKING A)

Informational bias

1)Personalization- focus on individuals rather than institutions
2)Dramatization- biased towards narrative presentation of information
3)Fragmentation- treat stories in isolation
4)Authority-disorder- depict individuals and parties involved in a story as conflict or

1)news as mystery
2)news as therapy
3)news ad adventure
4)news as arbitration