Research Methods Flashcards
(51 cards)
Scientific Method
- In general an iterative and collaborative process
- Starts with an observation that leads to a theory; based on this theory a hypothesis is created; it is then tested and researched either correlationally or experimentally; the outcomes are reported and either lead to refining of theory or replication and further research
Theory
An integrated set of principles that explain and predict observed events
Hypotheses
- Testable predictions about the relationship between two or more variables
- Written in if-then statements about how variables are (predicted to be) related
Theory refinement
- Mechanisms
- Boundary conditions
- Extensions
What is a good theory?
The best explanation for what we see and find in research
Why is a good theory not categorized as “true”?
- Psychological theories are never proven, as they are inferential (based on subjective matter/target) and evolving (no theory has 100% been completely supported in a fixed way)
- This is applicable to many domains
- Natural selection is a massively powerful explanation of how life evolved on Earth, but it is still a theory which allows that there might be better explanations; like when talking about evolutionary explosions, natural selection does not explain this well initially
- However just because there are clashes between explanations or a theory does not hold 100%, it is not a reason to discredit the theory, which is an invalid tendency
Conceptual Variables
Abstract concept that one may attempt to measure or manipulate (depression, conformity, cohesiveness, aggression, altruism, self-esteem, intelligence, prejudice)
Operational definition
States specifically how the conceptual variable will be manipulated or measured (questionnaire ratings, behaviour, physiological indexes reaction times, etc.)
The Social Psychologist’s Tool Kit
- Self-report
- Reaction Times
- Virtual Environments
- Actual Behaviour
- Biological Measures
Measuring Variables using Self Report
- Based on the simple idea of asking people about their ABCs
- Helps measure subjective and covert conceptual variables
- Presumably best view of psychological processes
- Simple, cost-effective
- However, not always accurate and affected by the way in which questions are asked and responding sets (double barrelled, leading, double negatives, yay/nay saying, fence-sitting, faking good/bad)
Issue with Self-Report (Nisbett and Wilson, 1977)
- Raised question of are people most accurate at determining & answering questions about what & why they feel, act or think so and so
- Reviewed a lot of studies and concluded that people can be and often are:
- Unaware of stimuli that elicit a response
- Unaware of a response
- Unaware of the stimulus linked to response
- Raised another question of whether people can introspect at all, which they can IF stimuli are salient and there are plausible causes of responses, but people like narratives more than what is true
- It was a hugely important paper and was cited 12000+ times
Bias and Desirability in Self-Reports
- Bias creates errors that impact self-reports and cause inaccuracies
- Desirability also impacts self-reports, as people will answer based on how they want to appear to themselves or others even if it is untrue (Modern Racism Scale)
Self-Deception Scale
- Test that assumes the answer is yes to all its items (ex. have you ever felt like you wanted to kill somebody)
- Shows that we can trick ourselves with the report either being wrong or people reporting something more desirable
- Also demonstrated it can be a good thing in small doses, as it promotes performance (swim meet study where swimmers were questioned with this scale and demonstrated negative rltnship (more yes associated with less time in the water)
Measuring Variables Using Behaviour
- We can see it
- Bypass (some) problems of self-report
- Maybe easier to operationalize (like risk-taking with the dollar amount someone bets in a risky game or persistence with length of time working on a tough anagram or even unsolvable)
- Can have real consequences (people care about money, performing well, connecting with other ppl, etc.)
Issues with Behaviour
- Behaviour is a big leap from psychology
- Helping behaviour is altruism or it could also be social sensitivity, low commitment to obligations or other; it is not clear and there can be multiple reasons
- Behaviour can be changed temporarily (same issue as social desirability) especially when observed
Measuring Variables: Reaction Time
Reaction time measures increasingly used in social research (ex. priming tasks, implicit association tasks, go/no-go association tasks, etc.) and provides access to unconscious or automatic processes
Measuring Variables: Biological Measures
- Functional and structural differences in brain and body
- Indicate differences in psychological processes, however it remains inferential as unless if you KNOW the process & how the brain works & the different brain regions that interact with it & its function you cannot establish causality based on a part of the brain lighting up
- Therefore inferential problem is reduced by convergent prior research (skin conductance and arousal for example)
Two Popular Methods of Biological Measures
- Electroencephalography (EEG)
- Magnetic Resonance Imaging (MRI) (or sometimes Functional (f)MRI)
EEG
- Brain activity on scalp
- Look at Event-related potentials (ERPs), by looking at how the brain activity on the scalp shifts when you do or see smth
- Also Frequency-based measures which are how many oscillations are on scalp & how they change throughout time period
fMRI
- fMRI measures blood flow change based on assumption that more blood in an area means more oxygen and therefore more activity
- Can examine changes between conditions
MRI
- Can measure brain anatomy in general, like the synapses and cell bodies in the Cortex or the connections and fibres in the brain in areas of White Matter
- Can see number of connections between two regions
Measuring Variables: Virtual Reality
- Utilizes virtual worlds and simulations
- Participants can engage in tasks that are difficult or impossible to assess in the real world
- However, difficult to set up and analyze, as well as is expensive
Validity and Reliability
- Given the inherent issues, you want to show how ‘good’ your measures are with validity (“Does it measure what you want it to measure”) and reliability (“does it measure the same thing”)
Different Test Validities
Construct, Convergent, Discriminant, and Predictive