social and technological change

Question 1

population movements

Answer 1

urbanisation - ppl moving to cities and away from rural areas

migration - movement of ppl. between countries

Question 2

impact on demographic changes

Answer 2

increase of pop -
opportunity for businesses to move into new markets

increase of av age -
business change product range to satisfy needs of old ppl

Question 3

whats big data

Answer 3

what allows businesses to analyse buying habits of customers

Question 4

corporate social responsibility

Answer 4

business goes beyond just making a profit , it also cares abt impact on society and enviro

Question 5

strengths of csr

Answer 5

-marketing beenfits = customer loyalty
-financial benefits - avoid fines and enviro taxes , avoid mistakes/bad pr= bc its expensive

Question 6

limitations of csr

Answer 6

financial costs = looking after employees e.g training working conditions , and ethical stipplers = expensive , needing director for csr = labour cost

opportunity costs = time spent on csr , reports , monitroring it

Question 7

Carrolls corporate social responsibility

Answer 7

theory suggesting 4 ascepts of csr

1. economic responsibility
2. legal responsibility
3. ethical respon
4. philanthropic respon ( to do good e.g good civ)