Social Psychology People Flashcards
Aronson E Linder
Proposed the Gain Loss Principle
Gain Loss Principle
An evaluation that changes will have more of an effect than an evaluation that stays the same
Asch, S.
Studied Conformity by asking subjects to compare the length of lines
Bem D
Developed Self Perception Theory as an alternative to cognitive dissonance theory
Clark K, Clark M
Performed a study on Doll preferences in African-American children; the results were used in Brown v. Topeak Board of Education Supreme Court Case
Darley J, Lantane B
Propsed that there were tow factors that could lead to non-helping social influence and diffusion of responsibility
Eagly A
Suggested that gender differences in conformity were not due to gender per se, but due to social roles
Festinger, L
Developed Cognitive Dissonance theory also developed social comparison theory
Hall, E
Studied norms for interpersonal distance in interpersonal interactions
Heider, F
Developed balance theory to explain why attitudes change, also developed attribution theory and divided attributions into tow categories: dispositional and situational
Hovland, C
Studied attitude change
Janis I
Developed the concept of groupthink to explain how group decision making can sometimes go awry.
Lerner, M
Proposed concept of belief in a just world
Lewin, K
Divided leadership styles into three categories: autocratic, democratic, and laissez-faire
McGuire, W
Studied how psychological inoculation could help people resist persuasion
