Traditional Class representations

Question 1

Nairn - Upper Class

Answer 1

positive portrayal - royal family dramatised for audience enjoyment + interest
example - King Charles doing well after prostate treatment

Question 2

Leech - Middle Class

Answer 2

Positive portrayal - MC lifestyles presented as ideal lifestyle as concept of ‘cereal packet family’. Also noted power of ‘nuclear family’ -shows socially constructed model
example - Nutella Pancake ad 2024

Question 3

Newman - Working Class

Answer 3

WC people stereotyped + labelled in unflattering + pitying light also found organisations label WC as problem in society

e.g. Hills borough disaster

Question 4

Dodd and Dodd - Working Class

Answer 4

examined Eastenders + suggests show presents traditional notion of wc communities - not reflect modern day wc culture
example - Eastenders

Question 5

Jones - working class

Answer 5

‘chav’ condemns wc culture + people developed concept of ‘chavtainment’ portrays wc people as bigoted, slothful and aggressive
example - owen Jones book

Question 6

Baumberg et al - underclass

Answer 6

found proportionate focus on benefit fraud + found common language to describe benefits:
- fraud and dishonesty
-dependency

Question 7

Golding and Middleton - underclass

Answer 7

caried out content analysis + discovered welfare issues not discussed unless connected to crime, fraud and sex

Question 8

Price - underclass

Answer 8

‘poverty porn’ media exploits participants + their lifestyles in order to shock + entertain audiences
example - Benefit street