UNIT 1 - understanding nature and purpose of business Flashcards

1
Q

bs exist in many shapes and sizes and for different

A

purposes

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2
Q

wht is an important reason why businessses exist

A

the opportunity for making profit

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3
Q

but the opppportunity for making profit is not the only reasons why

A

businesses exist

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4
Q

Uwhat are the 3 other reasons businesses can exist

A

provide goods and services

develop a good idea

provide help and support for others - most notably charities that raise funds in various ways

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5
Q

in terms of providing goods and services this includes

A

pubic services e.g nhs /polic / fire services

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6
Q

developing a good idea is also known as

A

enterprise

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7
Q

charities raise funds in various ways to help and support

A

the lives of others

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8
Q

mission statement aka

A

vsion statment

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9
Q

what is missiona statemnt

A

broad qualitative descripion about the organisation so stkh understand its intent

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10
Q

give example of nike mission statement

A

bring inspiration and innovation to overy athelete in the world

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11
Q

why do we have mission satemt

2 things

A

bring focus and meaning to business

act as a guide when making critical descisons that may affect direction of a business

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12
Q

when looking at objectives of a business its important to rember they are quite

A

complex and will vary according to circumnstances and type of organisaton

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13
Q

state the 5 common business objectives

A

profit
growht
survival
cashflow
social/ethical objectives

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14
Q

over recent years global nature of business and intense competition in many markets mean 2 other obj become increasingly importtant what are these

A

customer service
CSR

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15
Q

each functional area set objectives that should

A

conrtibute to the business achieving its overall objectives

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16
Q

what are corp obj/corporate iams

A

goals that help a business achieve its mission

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17
Q

corp obj drive what objectives

A

functional obj

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18
Q

what are functional obj

A

objectives of eahc department , more detailed and specific to eahc dpt

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19
Q

why do we have all these obj

A

can be a measure of success - success in mkting dpt needs a functional obj and cant get this from geenric mission statement

allows coord between managment and employees therfore giveing focus and direction to employees and maangers to help broader def of mission statemtn

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20
Q

mission statement outlines bigger picture nd generally establishes teh

A

core values and principles that help guide and conduct action of staff

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21
Q

how do objectives differ from mission statement

A

theyre actionable and measurable

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22
Q

without missio statemtn objectives have no

A

direction

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23
Q

but without objectives the mission statement is

A

unachievable

24
Q

in addition to being actionable and measurable objectives hould have what charactersitics

A

smart characteristics

25
outline SMART ojective
Specific Measurable Achievable Relasitic Time bound
26
what does Specific mean
objective must be clear precise and well defined
27
what does Measurable mean
must be possible to know when an objective has been completed
28
what does Achievable mean
objectives must be within capabialities and have sufficient resources
29
what does realistic mean
an objective must be challenign but possible o achieve given capabilities and resources
30
what does time based mean
must be a dealdine to work to
31
give an exmaple of smart objective for coffe shop and say why smart
increase mkt share by 2.5% a year for the next 5 years got clearly defined and measurable goal
32
business objectives arent all about making
profit
33
business objectives are lieklt to
change over time
34
the relative importance of different objectives is likely to
vary over time depending on circumntances
35
the relaive importance of diff objectives e.g in difficult economic times what is liekly to be more important
survival tha profit or enviro targets
36
relative impoartace of diff objectives i in booming economt what objective will be more important
profit growth
37
why do business set obj reason 1 - the fact theyre measurable ....
the fact theyre measurable and time based means they can be used to evaluate performace * if good business can reward them *if bad implement training or diff methods of approaching task
38
why do bs set objectives reason2 - if theyre realistic and achievable ...
if theyre realistic and achievable they can provide motivation for those responsible which will lead to increased productivity
39
why do bs set objectives reason 3 objectives should be specific ....
should be specific and as a result will give meaning to plannign and ensure that a busines remains focused on its mission
40
link - mission and objectives of a business can be a driver of decision making and strategy but importance is likely to
vary according o the opportunities and threats the business faces
41
profit
Money remaining once all costs deducted from revenue
42
profit canbe thought of as reward
owners/sh of a business recieve for taking risk of investing in business
43
as profit is a reward it provides an incentive for
setting up in business
44
revenue
moeny recieed from sales
45
revenue
selling price x quanity sold
46
variable costs
costs that vary *directly* with output
47
what are fixed costs
costs that dont vary as a result of changes in level of output
48
fixed costs dont chang ein teh
short term
49
total costs
fixed costs and variable costs
50
total costs represent the
total costs of production in a given time period
51
profit
TR-TC
52
Why is profit imprortant 4
reward for taking on risks motivate employees sign of financial stability indicator of sucess shareholders
53
explain profti importance in terms of reward for taking risks
owner takes risk as an entrepreneur and look for reward for profit which provides an incentive to set up business in terms of sh they take risk which helps with expansino and D2D
54
explain profit importanc in terms of motivating employees
you can profit share this can increase motivation , productivity and output and herfore sales which shoudl lead to more profit have to be profitable to pay dividend and bs needs o grow in future and one of best sources of finance is retained profit as cheap but takes a long time to build up depedns on dividedns shareholders expecting and how st as opposed to lt they are
55
explain retined profits in terms of shareholders and some it depends and eval points
have to be profitable to pay dividend and bs needs o grow in future and one of best sources of finance is retained profit as cheap but takes a long time to build up depedns on dividedns shareholders expecting and how st as opposed to lt they are
56
explain importance of profit as a sign of financial stability
if got profit and lots suppleirs are more likely to trust the bs and therfore extends trade credit this improves cashflow and working capital furthermore banks re more liekly to five loan
57
explain profit importance in terms of indicator of success
if its primary objective it shows the bs is achievinvg it