Vocabulary : The company / L'entreprise citoyenne Flashcards by Puybareau Yohan

Q

Responsable (légalement), qui doit rendre des comptes

A

Accountable

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Q

S’adapter à l’époque

A

To adapt to the times

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Q

Agir de façon éthique

A

To behave ethically

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Q

Image de marque

A

Brand image

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Q

Fidélité à une marque

A

Brand loyalty

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Q

Fidéliser la clientèle

A

To build up customer loyalty

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Q

Obsolescence programmée

A

Built-in obsolescence

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Q

Ethique en affaires

A

Business ethics

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Q

Empreinte carbone

A

Carbon footprint

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Q

Marketing engagé

A

Cause marketing

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Q

Être engagé à

A

To be committed to

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Q

Engagement

A

Commitment

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Q

Consommateur

A

Consumer

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Q

Contribuer à

A

To contribute to

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Q

RSE (Responsabilité Sociale des Entreprises)

A

CSR (Corporate Social Responsability)

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Q

Client

A

Customer / Client

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Q

Label vert

A

Ecolabel

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Q

Employé / Salarié

A

Employee

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Q

Garantir

Study These Flashcards

A

To ensure

Q

Ecologique / qui respecte l’environnement

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A

Environmentally-friendly

Q

Investissement

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A

Ethical investmnent

Q

Qui comporte une dimension éthique

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A

Ethically-minded

Q

L’éthique

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A

Ethics

Q

Marchandises

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A

Goods / Wares

Ecoblanchiment

Green-washing

Mettre en oeuvre / en pratique la RSE

To implement CSR

Mettre en place une mesure / une politique

To implement a policy

Améliorer la qualité

To improve quality

Conflit social

Industrial dispute

Conseil de prud'hommes

Industrial tribunal

Investisseur

Investor

Lancer une campagne

To launch a campaign

Rechercher des solutions

To look for solutions

Loyauté, fidélité

Loyalty

Faire une réclamation

To file a complaint

Satisfaire des attentes

To meet expectations

Tromper les consommateurs

To mislead consumers

Participer à

To participate in

Associé

Partner

Principe

Principle

Bénéfices financiers

Profits

Cause progressiste

Progressive cause

Client potentiel

Prospective customer

Norme de qualité

Quality standard

Faire prendre conscience

To raise awareness

Fiable

Reliable