This class was created by Brainscape user Unknown Unknown. Visit their profile to learn more about the creator.

Decks in this class (22)

Chapter 1 & 2
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47  cards
Chapter 3
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16  cards
Chapter 4
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21  cards
Chapter 5
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23  cards
Chapter 6
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14  cards
Chapter 7
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27  cards
Chapter 8
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16  cards
Chapter 9
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18  cards
Chapter 10
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15  cards
EXTRA
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27  cards
EXTRA 2
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39  cards
EXTRA 3
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30  cards
Article 1 PROSAD
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5  cards
Article 2 Differentiating online shoppers
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5  cards
Article 3 Consumer Heterogeneity and Paid Search Effectiveness
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5  cards
Article 4 Effects of Internet Display Advertising in the Purchase Funnel
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5  cards
Article 5 Popularity of Brand Posts on Brand Fan Pages
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5  cards
Article 6 Satisfaction Surveys or Online Sentiment
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5  cards
Article 7 Battle of the Channels: Impact Tablets on E-Commerce
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5  cards
Article 8 Device Switching in Online Purchasing
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5  cards
Article 10 How Adoption of Online Streaming Affects Music Consumption
No deck description has yet been added by the author.
5  cards
Article 9 The Drivers and Consequences of Ad Blocking
No deck description has yet been added by the author.
5  cards

More about
dma

  • Class purpose General learning

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