Value

Question 1

Value

Answer 1

Is an important topic, value is subjective to the recipiant that decide what the value is.
Value = Percieved benefit, usefulness, and importance of something.
Capture it, Measure it, Evaluate it!

Question 2

Co-Creation of Value

Answer 2

Value is co created between the provider and consumer. Both parts need to work for the outcome to be good.