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Business And Management > 4.5 Place > Flashcards

Flashcards in 4.5 Place Deck (11)
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1
Q

Agents

A

They are negotiators who help to sell a vendor´s products.

2
Q

Channel of distribution

A

They are the way tat a product gets from the manufacturer to the consumer.

3
Q

Direct mail

A

It refers to promotional material sent directly to people´s homes or places of work.

4
Q

Distribution (place)

A

It refers to the process of getting the right products to the right customers at the right time and place in the most cost-effective way.

5
Q

Distributors

A

They are the independent business that act as intermediaries by specializing in the trade of products made by certain manufacturers.

6
Q

Intermediaries

A

They are agents or other businesses that act as a middle person in the chain of distribution.

7
Q

Retailers

A

They are the sellers of products to the general public that operate in outlets.

8
Q

Speciality channel

A

It is any indirect way to distribute products that does not involve retailers.

9
Q

Telemarketing

A

It refers to the use of telephone systems to sell products directly to potential customers.

10
Q

Wholesalers

A

They are businesses that purchase large quantities of products from a manufacturer and then separate or break the bulk-purchases into smaller units for resales, mainly to retailers.

11
Q

Zero-level distribution channel

A

It skips any intermediaries.