Entrepreneurship - MGT602 > Chapter 16 > Flashcards

Chapter 16 Flashcards

(16 cards)

Study These Flashcards
1
Q

What is idea

A

Creativity

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

What are methods for creativity

A
  • Focus group (free brainstorming in group)
  • Brainstorming
  • Problem inventory analysis
  • Creative problem solving
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

What are methods for creative problem solving

A
  • Brainstorming (thinking spontaneously, free willing, no criticism)
  • Reverse brainstorming (criticism allowed)
  • Brain writing (Writing ideas on paper)
  • Gordon method (Group discussion but topic is hidden)
  • Checklist method (Prepare checklist of problem and solve with its help)
  • Free association (ideas from sub conscious level)
  • Synetics (understanding the idea)
  • Force Relationship
  • Collective notebook method
  • Critics
  • R&D
  • Value analysis
  • Biggery method
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

What are 4 methods of synetics

A
  • Personal
  • Direct
  • Symbolic
  • Fantasies
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

What is free association

A

Group of people given some material like paper to study and allow them to think freely on it. Then the ideas comes into their sub conscious. It is called free association

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

What is Force Relationship

A

Combination of different things. For example people should be asked 2 things paper and soap. And ask them what comes in mind. Some people say paper soap, soap paper etc etc. And may be we get good idea from that.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

What is collective notebook method

A

Group of people given a pencil and note book and requested to write their idea on it 3-4 lines daily. And so on for a long period of time. May be we get some good idea from that.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

What is critics

A

Analyze inside of a person

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

What is value analysis

A

Evaluating value of a thing

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

What is biggery method

A

Thinking method

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

What is opportunity recognition

A

Convert idea into real tangible thing

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

What is idea stage

A

The stage on which we though idea

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

What is concept stage

A

The concepts of the idea. e.g. What will the looks and color of product

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

What is evaluation criteria

A
  • Idea stage
  • Concept stage
  • Product stage
  • Test market stage
  • Commercialization stage
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

What is micro level and mega level financing

A

micro level = for venture capitalist

mega level = finance for marketing, raw material, stock

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

What are 2 consequences of strong customer friend

Study These Flashcards
A

Either product fail altogether or hit very quickly

Entrepreneurship - MGT602
flashcards
Decks in class (43)
# Cards
Brainscape helps you reach your goals faster, through stronger study habits.
© 2026 Bold Learning Solutions. Terms and Conditions