Content analysis

Question 1

what is content analysis?

Answer 1

a type of observational research method whereby secondary sources are analysed by looking at the communication between people. 
it can be qualititative (thematic)
or quantative (coding)

Question 2

what is the process for quantitative content analysis?

Answer 2

1. research question
2. sampling
3. coding categories
4. pilot study
5. tally
6. conclusion

Question 3

what is the process for qualitative content analysis?

Answer 3

1. research question
2. sampling
3. read through sample several times before analysing
4. identify raw themes
5. group themes into categories
6. put categories into higher order themes
7. writeup/conclusion