Desktop Publishing Essentials

Question 1

part of the planning process includes a decision about the size and type of the paper used.

cost and even mailing requirements have to be factored into decision.

Answer 1

Paper

Question 2

Three basic Sizes:

Answer 2

1. Letter
2. Ledger
3. Legal

Question 3

REMEMBER

Answer 3

these are often called American Sizes because they are based upon measurement in inches. European paper sized are based upon metric measurements that results in slight differences between the two.

Question 4

is often used to create newsletters because it is actually two letter size pages in width. this make it easy to fold and is often less expensive than using another binding option with letter size paper.

Answer 4

Tabloid/Ledger size

Question 5

REMEMBER:

Answer 5

A page can be actually be cut into any number of sizes. although the original product will be printed on a standard size of paper, professional print shops are not limited to these paper sizes.

Question 6

when a document is printed, it can be cut to a specific size which is called the?

Answer 6

Trim Size

Question 7

REMEMBER

Answer 7

paper types has distinct purpose determined by its weight and quality.

Question 8

is low and inexpensive

Answer 8

Newsprint paper

Question 9

is usually used in a photocopier or a personal printer

Answer 9

Bond paper

Question 10

Is better quality than bond paper

Answer 10

Book paper

Question 11

is a high quality print

Answer 11

Text paper

Question 12

is the amount of ink that spreads out on a sheet of paper as it is printed.

Answer 12

Dot Gain

Question 13

absorbs less ink, so there is less dot gain and a crispier look to the prink.

Answer 13

High-quality paper

Question 14

Absorbs ink, readily increasing the dot gain.

Answer 14

Low-quality paper

Question 15

also known as paper density and is a term used in the pulp and paper industry and also for fabric industry to denote a measure of mass of the product per unit of area for a type of fabric, paper, or paperboard.

Answer 15

Paper Weight

Question 16

Two ways of measuring weight

Answer 16

1. Grams per square meter (g/m^2)
2. Mass (expressed as weight) per number of sheets.

Question 17

Paper density is also known as “_________” this is the measure used in most parts of the word.

Answer 17

Grammage

Question 18

per number of sheets, is it known as?

Answer 18

basis weight

Question 19

REMEMBER

Answer 19

the unofficial unit symbol “GSM” instead of the standard “g/m^2” is also widely encountered in English speaking countries.

Question 20

is a common measurement specified and required for certain printing application

Answer 20

Paper thickness/Caliper

Question 21

REMEMBER

Answer 21

Documents can be folded in a variety of ways. Al though each variation has a unique name, all fold types starts with a single sheet of paper

folding this single sheet of paper creates multiple pages so the can be viewed separately.

Question 22

divides pages into thirds, with print on one side.

Answer 22

Z fold

Question 23

is much like Z fold but with both sides containing print

Answer 23

Tri Fold

Question 24

divides a page into fourths

Answer 24

Accordion fold

Question 25

divides a page into thirds; gate-like

Answer 25

gatefold

Question 26

divides a page into halves

Answer 26

Half fold

Question 27

places stables in the middle of folded pages, creating a booklet.

Answer 27

Saddle stitch

Question 28

can use metal coils or plastic combs that loop around the outside pages, allowing them to lie flat when open.

Answer 28

Spiral Stitch

Question 29

glues the edges, forming a book (such as found in a paperback)

Answer 29

Perfect binding