Economies of Scale Flashcards

1
Q

What are the four types of economies of scale?

A

purchasing
marketing
administrative
research and development

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2
Q

What is purchasing economies of scale

A

when large businesses often recieve a discount because they are buying in bulk

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3
Q

what is marketing economies?

A

spreading the fixed costs of promotion over a larger level of output

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4
Q

what are administrative economies

A

spreading the fixed costs of managment staff and IT systems over a larger level of output

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5
Q

what are research and development economies?

A

spreading the fixed costs of developing new or imporved products over a larger level of output

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6
Q

what are the disadvantages to large businesses?

A

ineffective communication- cooridinating larger numbers of people is difficult.
reduced motivation- staff can feel unappreciated- staff productivity reduces

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