Lecture 17

Question 1

Trademark

Answer 1

• Distinguishes the goods and services of one organization from others (KFC vs Burger King
• Lasts forever
• Maintenance fee is paid every 15 years
• Must be registered in each country that is desired

Question 2

Originality

Answer 2

• Cannot be confused with an already existing trademark

Question 3

Engineering Ethics

Answer 3

• Engineering degree has value
• Built upon generations of people previously working in the field
• Value of engineering is only maintained if the workers believe in it
• Demands that our approach our interpersonal and professional behaviour with attention to detail, ethics and our effects on others

Question 4

Operation Chariot (Case Study)

Answer 4

• Idea to use H-bombs for general construction

Question 5

Publicized Benefits

Answer 5

• Experience use of complex bomb tech

- Economic growth of Alaskan Coast

Question 6

Relevant Politics

Answer 6

• Race to develop and test nuclear devices
• Nuclear test ban agreement limited to military tests
• Supported by university officials who were linked to the flow of money from the project

Question 7

What Happened

Answer 7

• Locals and researched against the project rallied support up to the White House
• After years of planning the idea was eventually abandoned

Question 8

Outcomes if Project went through

Answer 8

• Millions of tons of radioactive debris could have cover ed the Arctic
• Could have ignited a nuclear war with the USSR
• Displacement of aboriginal communities and destruction of food chain for generations

Question 9

Ethical Responsibilities

Answer 9

• As engineers, we have an ethical responsibility to safeguard society
• Responsibility not shared by anybody else
• Requires ongoing professional and ethical behaviour

Question 10

Sustainable Development

Answer 10

• Defined as the process of developing land or cities with compromising future generations from fulfilling their needs
• ## Decisions made must recognize and incorporate social, economical, and environmental aspects in order to be successful in the long run

Question 11

Design Reports

Answer 11

• Used to present technical information about a design to an educated audience of your peers
• Not meant to sell idea or explain to general public
• Must be clear, concise and professional

Question 12

Professionalism

Answer 12

• Report is being written like a professional paper and should be read like one
• No personal pronouns or reference to the actual team itself
• No subjective claims, has to be a real evaluation

Question 13

Front Matter: Title Page

Answer 13

• Should include all relevant group/course information

- Professional reports require professional title pages

Question 14

Front Matter: Executive Summary

Answer 14

• A short, clear and concise summary of the report

- Meant to familiarize the reader with the report content prior to reading

Question 15

Front Matter: Table of Contents

Answer 15

• Should include all major sections and subsections
• Shows starting page number, and not the range
• Appendices are also listed here

Question 16

Formatting

Answer 16

• Need to have consistent format, structure and organization system throughout
• Use formatting system that is used in MS Word

Question 17

Figures

Answer 17

• Labels
• Captions
• An in-text reference
• If the figure is not required in the body of the report, it can be included in the appendix
• Figures appear in the break of text, and not around a word or outside the margins

Question 18

Tables

Answer 18

• Have their own numbering system
• Follow the same rules as figures
• Label and Caption appear at the top of table
• Should be fully explained with proper headings, units..

Question 19

Drawings

Answer 19

• Hand drawings are considered figures and not engineering drawings
• Drawings refer to 2D or 3D drawings produced in a professional program (AutoCAD)
• Often included as a separated appendix at the end of report

Question 20

Equations and Sample Calcs

Answer 20

• Presented separately from text, but should be used in a proper sentence with variables explained

Question 21

Appendices

Answer 21

• Have their own page numbering system
• Separate appendix for each new section
• Only include relevant material

Question 22

Term Project

Answer 22

• Every report is divided into three sections:
  1. Front Matter
  2. Main body
  3. Appendices

Question 23

Report Sections

Answer 23

• Introduction
• Methodology
• Final Design
• Assembly Instructions
• Manufacturing Review
• Marketing
• Conclusions/Recomendations