lesson 8-changing places and representations Flashcards
(24 cards)
what is place meaning vs place representation
the individual or collective perceptions of place, vs how it is portrayed or seen in society
why are places manipulated - social
to change negative stereotypes
-to encourage people to live in an area
why are places manipulated - economic
to attract investment
-to improve job opportunities
why are places manipulated - environmental
removing derelict buildings and brownfeild sites makes it look more appealing
why are places manipulated - political
-raise status
-attract investment
-improve quality of life
what is reimagining
disassociating a place from bad pre existing images/ representation
what is rebranding
the ways a place is redeveloped and marketed so it gains a new identity
-our reaction to and perception of place is always changing, as both places and ourselves change over time
-external agencies are all interested in trying to change the way we feel about certain places (agents of change)
what is regeneration
long term process involving redevelopment
what is place marketing
marketing or public relations companies may be employed by governments to improve or create positive perceptions of place
-campaigns, newsletters, place logos, events etc
what happened in medellin, Columbia
in the 1980-90s, the area was associated with drug cartels - Pablo Escobar, violence and instability
- the city reinvented itself with investment into public transport, education and culture, e.g. a cable car network was set up to connect the poor area with city center
-won title of most innovative city in the world in 2013
why have rebranding strategies increasingly involved locals
they have an insider experience of place, and will be affected most
what does objective mean
not influenced by personal feelings in considering and representing facts
what does subjective mean
based on opinions
what is positionality
certain elements of our identity that can influence the way we perceive a place
what is the effectiveness of formal representations
objective, based on facts
-statistical representations e.g. census and geospatial data
what is the effectiveness of abstract representations
not always geographically accurate, but tell us more about a place
e.g. London tube map- relationships and connections
what is the effectiveness of informal representations
contrasting media representations of place
-creative, stylised
-murals and graffiti
-may relate to certain groups
what is the effectiveness of interviews
can generate insights about a persons sense and perception of a place, they are first hand or direct reports of experiences
-interviewer bias - leading questions
what is continuity
focuses on what stays the same over certain periods
what is change
the evolution or transformation of a area
what are formal representations
objective and stat based
what is artistic representation
how places are represented through music, films etc
what are textual representations
how places are represented by song lyrics, poems etc
-words meanings
what is geospatial data
data on a map
