Market Data Flashcards
(3 cards)
1
Q
What is market data?
A
Information about a market that a business can use to inform the decisions it makes.
2
Q
What is the market size?
A
The number of individuals (including companies) within the market that are potential buyers or sellers of products and services.
3
Q
What is the market share?
A
The proportion of total sales within the market that is controlled by the business.
