Market Equilibrium
The state of equality between demand and supply, there is no excess demand or supply
Market Disequilibrium
Prices where demand and supply are out of balance
What does an Outward shift of market demand lead to?
Leads to a rise in equilibrium price and an expansion of market supply
Reason for an upward sloping supply curve
Price and supply have a positive relationship, because firms are profit maximisers and they will supply more as it becomes more profitable