methods: experiments Flashcards
(3 cards)
1
Q
why is memory difficult to measure?
A
- memory is difficult to observe or accurately measure using self-report methods
- cognitive psychologists often use experiments to quantify the capacity and duration of each memory store
- traditionally, lab exps have been used to investigate memory
- increasingly, field exps are being used to understand memory in everyday contexts
2
Q
what are experiments in cognitive psychology?
A
- experiments involve manipulating or altering a variable (iv) and measuring its effect
- other variables are controlled to prevent interference with the situation
- participants are required to perform a task, and their performance is measured
- the realism of the task or situation depends on the type of experiment conducted
3
Q
what is the aim of an experiment?
A
- aim is a general statement about the area or topic being researched
- it typically starts with “To investigate”
- aims are concise and direct, outlining the overall ambition of the study
