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ORAL COMM > MODULE 2: MODELS OF COMMUNICATION > Flashcards

MODULE 2: MODELS OF COMMUNICATION Flashcards

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1
Q

What are the models of communication?

A
  1. Linear Model
  2. Shannon-Weaver Model
  3. Transactional Model
  4. Aristotle’s Speaker Centered Model
  5. Jakobson’s Model
  6. Wilbur Schramm Model
  7. The Lasswell Model
  8. Stimulus - Response Model
  9. SMCR Model
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2
Q

means a systematic description of a phenomenon or abstract process

A

model

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3
Q

communication is seen as proceeding in a straight line or straight path

A

Linear model

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4
Q

It is one-directional, which means that information from a sender is conveyed directly to the receiver

A

Linear Model

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5
Q

This means that the transmission of message starts from an active sender and ends with the passive reader

A

Linear Model

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6
Q

An american mathematician and electronic engieneer and weaver, an american scientist who helped to write an article in the Bell System Technical Journal called A Mathematical Theory of Communication

A

Shannon

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7
Q

Shannon joined together to write an article in three Bell system technical journal and formed a new model of communication called _____

A

Shannon-Weaver Model of Communication

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8
Q

what was the name of the article in the bell system technical journal?

A

A Mathematical Theory of Communication

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9
Q

known as the mother of all communication

A

Shannon-Weaver Model of communication

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10
Q

5 elements of the shannon-weaver model

A
  1. source
  2. transmitter
  3. channel
  4. receiver
  5. destination
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11
Q

producer of message

A

source

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12
Q

encoder of message into signals

A

transmitter

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13
Q

signals adapted for transmission

A

channel

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14
Q

decoder of message from the signal

A

receiver

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15
Q

Model developed in the 1970s by Dean Barnlund

A

Transactional Model

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16
Q

who developed the transactional model?

A

Dean Barnlund

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17
Q

it shows communication as occurring continuously and simultaneously between or among people

A

Transactional Model

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18
Q

A two way process in which participant are constantly sending and receiving messages with the inclusion of feedback as one element

A

Transactional Model

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19
Q

a linear model of communication and considered as the first model of communication proposed before 300 B.C

A

Aristotle’s Speaker Centered Model

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20
Q

This has the most important role in aristotle’s communication model and is the only active one

A

Speaker

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21
Q

It is the speaker’s role to deliver a ___ to the audience

A

speech

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22
Q

The speaker must organize the speech beforehand, according to the target audience and situation

A

Occasion

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23
Q

The speech mush be prepared so that the audience can be persuaded or influenced by the speech

A

audience and effect

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24
Q

3 elements that must be present in a good communicator or public speaker

A
  1. Ethos
  2. Pethos
  3. Logos
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25
is the characteristic which makes speaker credible in front of the audience
Ethos
26
If what the speaker says matters to the audience and they can connect with it, the audience will be more interested and they will think the speaker is more credible
Pathos
27
Is logic
logos
28
People believe only if they understood what the speaker is trying to say
Logos
29
linguistic model of interpersonal communication outlines in 1960 by Roman Jakobson
Jakobson’s model
30
it highlights the importance of codes and social contexts involved in communication
Jakobson’s Model
31
Who made the Jakobson’s Model
Roman Jakobson
32
6 components of Jakobson’s Model
1. Addresser 2. Adressee 3. Context 4. Message 5. Contact 6. Code
33
the sender of the message
Addresser
34
receiver of the message
Addressee
35
situation in which the message was given
context
36
the idea to be expressed
message
37
channel through which the message passes
contact
38
the form of the message
code
39
six function of language (Jakobson)
1. referential 2. emotive 3. conative 4. phatic 5. metalingual 6. poetic
40
the model illustrates communication process by two circles that represent the accumulated experience of two individuals who are engaged in communication; and where the 2 circles do not meet there has been no common or shared experience
Wilbur Schramm Model
41
An american scholar who proposed that encoding/ act of transforming a message into a verbal or non-verbal medium, and decoding or the act of interpreting the message are simultaneously done bye both the speaker and the listener
Wilbur Schramm
42
is everything that makes a person hnique
Field of Experience
43
this model was developed by communication theorist Harold D. Lasswell
The Lasswell Model
44
they said that a convenient way to describe an act of communication is to answer the following questions: who, says what, in which channel, to whom, with what effect?
Harold D. Lasswell
45
content analysis
what
46
media analysis
channel
47
indicates the medium of transmission
Channel
48
audience analysis
whom
49
effect analysis
effect
50
this model posits that effects are specific reactions to specific stimuli
Stimulus - Response amodel
51
the main elements for stimulus response method
message, receiver, effect
52
focuses on encoding and decoding which happens before the sender give out the message and before the receiver accepts the message respectably
SMCR model
53
They published El procesco de ka communication (the process of communication)
David K. Berlo
54
is the sender of the message or the one from who the message originated
source
55
Here are the following factors related to the senderwhich is akso the sane un the case of receiber
1. Communication skills 2. Attitude 3. Knowldge 4Social systems 5. Culture
56
is a factor that affetcs the communication process
communication skills
57
The ___ of the sender and the receiver creates the effect of the message
attitude
58
values, beliefs, laws, rules, religion and many other social factors affect the sender’s way of communicating the message
social systems
59
these differences make messages different
culture
60
The communication model of SMCR
S- Source M- Message C- Channel R- Receiver
61
the substance that is being sent by the sender to the receiver
message
62
what are the key factors affecting the message?:
1. Content 2. Elements 3. Treatment 4. Structure 5. Code
63
is the whole message from beginning to end
content
64
are nonverbal acts that tag along with the content like gestures, signs, language, etc
elements
65
is the way the message is received by the receiver
treatment
66
also affects the feedback of the receiver
treatment
67
affects the effectiveness of the message
structure
68
is the form in which the message is sent. it might be in the form if language, text, video etc
code
69
is the medium used to send the message
channel
70
5 senses of human or the channels for the communication flow:
1. Hearing 2. Seeing 3. Touching 4. Smelling 6. Tasting
71
is the person gets the message sent in the process
receiver
72
who developed the Lasswell Model
Harold D. Lasswell
73
this has 5 components which are used as an analysis tool for evaluating the communication process
The Lasswell Model
74
main elements of the stimulus-response model
Message (Stimulus) Receiver (Organism) Effect (Response)
75
what did David K. Berlo published
El Proceso de la Communicacion
76
_____on the subject matter makes the communicator send the message effectively
knowledge

ORAL COMM (4 decks)

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