News

Question 1

What is the state of newspapers?

Answer 1

Down 7%

Question 2

How much of newspaper circulation is digital?

Answer 2

22%

Question 3

How is newspapers’ advertising revenue?

Answer 3

Down 8%

Question 4

What is the state of cable TV?

Answer 4

Up 8%

Question 5

How much of adults get news on social media?

Answer 5

62%

Question 6

Digital ad revenue stat?

Answer 6

65% of digital ad revenue goes to 5 tech companies

Question 7

How are tech companies dominating the core of the news industry?

Answer 7

Create pathways for distribution (search engines, email) & financial ad networks, app stores, audience engagements

Question 8

What is left for news orgs?

Answer 8

Reporting and writing

Question 9

Why is digital ad revenue up?

Answer 9

Decline of print revenue

Question 10

News on mobile

Answer 10

Increase in people but decrease in time spent

Question 11

How do most people view cable TV?

Answer 11

Desktop computer

Question 12

How much audio listening is on podcast and radio?

Answer 12

2% on podcast, 54% on radio