Non-Experimental Methods: Questionnaires Flashcards
(45 cards)
● What is a questionnaire?
A written set of questions to collect data
● What are open questions?
Questions that allow detailed responses
● What are closed questions?
Questions with fixed responses like yes/no
● What type of data do open questions produce?
Qualitative data
● What type of data do closed questions produce?
Quantitative data
● What is a strength of open questions?
Provides rich, detailed data
● What is a limitation of open questions?
Harder to analyse
● What is a strength of closed questions?
Easy to analyse and compare
● What is a limitation of closed questions?
Lacks depth and insight
● What is social desirability bias?
When people give answers to look good
● What is response bias?
Tendency to answer questions in a particular way
● What does a Likert scale measure?
Level of agreement with a statement
● What type of question is ‘How often do you…’?
Closed question
● What type of question is ‘Describe your experience’?
Open question
● What is a fixed choice option?
A closed question with set response options
● What is quantitative data?
Numerical data
● What is qualitative data?
Descriptive data
● What can make a questionnaire more valid?
Avoiding leading questions
● Why should questions be clear?
To increase completion and accuracy
● What is the purpose of a pilot study?
To check for issues with the questionnaire
▲ Why would a researcher use open questions?
To gain detailed and meaningful responses
▲ When is it better to use closed questions?
When data needs to be quickly analysed and compared
▲ How can a questionnaire be designed to reduce social desirability bias?
Make it anonymous
▲ Why are closed questions easier to analyse?
They produce numerical data