Flashcards in Self Report Deck (14):
What is a Structured Interview?
Where all participants are asked the same questions in the same order
Advantage and disadvantage of Structured interviews
+ Replicated easily
- Time consuming
What is a Unstructured interview?
Where participants discuss anything freely and the interviewer devices questions on the basis of answers given
Advantage and disadvantage of Unstructured interviews
+ Rich and detailed information
- Social desirability can affect results
What is a Questionnaire?
A sheet or written document of a series of questions, all are structured and the participants are asked to answer them all in the same order
Advantages and disadvantages of Questionnaires
+ Collects large amounts of data quickly
- Questions can be unclear and lean to a desired response
What are Open questions?
A question which allows the participant to say as much bad they like, the data is detailed and qualitative as it has no predetermined answers
Advantages and disadvantages of Open questions
+ Gather detailed explanations
- Difficult to make statistical comparisons
What are Closed questions?
A question where the participant is limited in their voice, quantitative data collected through predetermined answers
Advantages and disadvantages of Closed questions
+ Data can be analysed
- No explanation for why they answered what they did
What is the Rating scale?
Where an ascending list of numbers rate the strength of opinion
Advantages and disadvantages of rating scales
+ Numerical value for easy comparison
- Sharing the same value cannot mean sharing the same opinion, don't learn the reasoning
What is a Likert scale?
Where the participants rate their agreement of a statement given to them