Technology-Acceptance Model Flashcards
(30 cards)
Define technology acceptance model
a theoretical model that helps explain how users come to accept and use a technology
What are the 3 iterations of the technology acceptance model?
TAM1
TAM2
TAM3
What theory was TAM1 based on, and what was it designed to explain?
theory of reasoned action
it was designed to explain computer usage
List the 5 components of TAM1
perceived usefulness
perceived ease of use
attitude towards using technology
behavioral intention to use the system
actual system use
The degree to which a person believes that using a particular system would enhance their job performance is …
perceived usefulness.
The degree to which a person believes that using a system would be free of effort is…
perceived ease of use.
The component of TAM1 is influenced by perceived usefulness and ease of use, which reflects the user’s overall affective reaction to using a system is…
attitude towards using technology.
The degree to which a person has formulated conscious plans to either use or not use a technology is the…
behavioral intention to use the system.
The final aspect of TAM1 where the user’s intention is put into action is…
actual system use.
In HCI, this translates to how users perceive the usefulness of a computer system or software in achieving their goals.
perceived usefulness
In HCI, it’s about how user-friendly and accessible a computer system or interface is perceived to be.
perceived ease of use
In HCI, this could manifest as a user’s intention to continue using an interface or a piece of software.
behavioral intention to use the system
The frequency, duration, and nature of use of the system in HCI contexts are considered here.
actual system use
(T/F). A positive attitude towards a technology in HCI is crucial for its acceptance and continual use.
True
As in extension of TAM1, what 5 new variables were introduced by TAM2?
subjective norm
image
job relevance
output quality
result demonstrability
The influence of what people believe others think they should do is…
subjective norm.
The degree to which use of an innovation is perceived to enhance one’s status in one’s social system is their…
image.
An individual’s perception regarding the degree to which the technology is relevant to their job is…
job relevance.
The degree to which a person believes that the system performs their job tasks well is…
output quality
The tangibility of the results of using the technology is known as…
result demonstrability.
The overall focus of TAM2 was _________ and ________.
social influence
cognitive instrumental processes
What variables of TAM2 did TAM3 refine?
subjective norm,
image,
job relevance,
output quality
TAM3 adjusted the qualities of ________ and ________.
perceived enjoyment
objective usability
TAM3 anchored the qualities of: (4)
computer self-efficacy
perceptions of external control
computer anxiety
computer playfulness