Week 6- Improvement Strategy Flashcards
(3 cards)
1
Q
What is strategic coherence in operations
A
When all elements of operations strategy (objectives, capabilities, resources) are aligned and support each other.
2
Q
How do companies apply operations strategy in practice?
A
By aligning their operations with customer needs, using frameworks like the operations strategy matrix and RBV to develop competitive capabilities.
3
Q
Give an example of strategic alignment in a real company.
A
IKEA aligns low-cost furniture with operations focused on flat-pack design, efficient logistics, and in-store self-service.