9.2 The meaning of ethics

Question 1

Every time we act in a way that affects someone else, we are making an e______ d__________.

Answer 1

Ethical decision

Question 2

How might you define “ethics”?

Answer 2

A code of behavior, or the moral fitness of a decision.

Question 3

According to Roger Steare (2006) what is the difference between a principled conscience and a social conscience?

Answer 3

A principled conscience is a persons own moral compass, while a social conscience is the “right and wrong” of a society as a whole.

Question 4

Weardon believes in the interconnectedess of two important traits when considering ethics. What are these?

Answer 4

Integrity

Objectivity

Question 5

What is integrity?

Answer 5

The quality of being honest and having strong moral principles.

Question 6

What is objectivity?

Answer 6

The state of not being influenced by personal feelings or opinions in interpreting facts.

Question 7

In today’s internet and media infused world, people’s v____ can change very quickly and this must be taken into account when developing strategy.

Answer 7

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