Chapter 1

Question 0

Persuasion

Answer 0

Involves both emotion and reason

Question 1

Argumentation

Answer 1

Comm that relies on reason and proof to influence belief or behavior through spoken/written messages

Question 2

Rhetoric

Rhetoric dialect

Answer 2

Grounded in choice to primarily persuade the listener.

The perspective explores how we use comm to influence.

Question 3

5 Rules of Ethics

Answer 3

1. Clarity- making sure audience understands your message.
2. Honesty- believing your msg is true.
3. Efficiency- rational power to make your point.
4. Relevance- relates to audience
5. Discourse- the attitude you bring while engaging in argumentation.