Chapter 13 Flashcards

(4 cards)

1
Q

Corporate restrucuring

A

Intensive periods of structural and strategic changes,through outsourcing,downsizing,headcount reduction

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2
Q

Value exchange

A

Relationship between the investment a company makes in a customer relationship and the return that investment generates

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3
Q

Cognitive maps

A

Mental frameworks through which managers perceive and understand the industry environment

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4
Q

Machine bureucracy

A

Mechanistic organization characterized by predominantly vertical communication,precisely-defined roles and centralization

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