Chapter 5: Definite Questions Flashcards Preview

MKT 424 Exam #1 > Chapter 5: Definite Questions > Flashcards

Flashcards in Chapter 5: Definite Questions Deck (2)
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1

What is the most widely used item to represent subcultures?

Ethnicity

2

There was a big change in Girl Scout’s mission statement. They used to strive for leadership, but in 2006, what did they realize?

Hispanics did not want their girls to be leaders and it was changed to “responsibility”