Chapter 6: Ethics in Business Research

Question 1

What is research ethics?

Answer 1

A set of principles guiding responsible conduct in research involving people or data.

Example: Getting informed consent before interviewing employees.

Question 2

What is deception in research?

Answer 2

Misleading participants about the purpose or nature of the study.

Example: Telling participants a fake reason for a survey to observe natural behavior.

Question 3

When is deception allowed ethically?

Answer 3

Only when it’s necessary, minimal, and followed by debriefing.

Example: In a study of group behavior, participants are told the full purpose after the session ends.