Chapter 7 Flashcards
(9 cards)
organization
the inclusion and arrangement of key elements of a speech
structure
are parts of a speech that do particular tasks and work together to achieve the goal of the speech
order
the manner in which the component structures of a speech are arranged to achieve a particular speech’s goal
primacy principle
whichever point or idea in your speech is the strongest or most important should go first
recency principle
whichever point or idea in your speech is the strongest or most important should go last
chronological pattern
ordering your main points by time, step, or process
spatial pattern
ordering your main points by location, juxtaposition, or hierarchy
circular pattern
ordering your main points as proceeding through a cycle or by returning to the beginning
narrative pattern
ordering your main points as a story