Chapter 8 Flashcards

(69 cards)

1
Q

social influence

A

the way that a group or person can alter the behaviours of another

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2
Q

3 forms of social influence

A
  • conformity
  • compliance
  • obedience
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3
Q

conformity def

A

changing or behaviours in accordance with others

ex. the way you dress

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4
Q

compliance def

A

changing our behaviours due to the requests of others

ex. will you pick up milk on your way home

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5
Q

obedience def

A

changing our behaviours because someone tell us to

ex. drink this

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6
Q

conformity at a

A

macro level

- socialization into our society’s descriptive norms and injunctive norms

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7
Q

descriptive norm

A

the way most people act in a certain situation

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8
Q

injunctive norm

A

expectation for the way we should act

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9
Q

why do we conform? (micro level)

A
  • informational social influence

- normative social influence

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10
Q

informational social influence

A

results in private acceptance

ex.

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11
Q

normative social influence

A

results in public conformity

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12
Q

informational social influence

A
  • other people as a source of information about what is correct
    ex. place settings - looking at which utensils other people us first
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13
Q

autokinetic effect

A
  • sherif
  • when you’re in complete darkness and theres a pinpoint of light, you might see it move but you don’t know how much, you might base your answer on other people’s answers
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14
Q

informational social influence occurs when

A
  • situation is ambiguous (ex. fire alarms that go off frequently)
  • situation if a crisis (ex. war of the worlds)
  • other people are experts
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15
Q

pluralistic ignorance

A
  • when you rely on other people for information and assume it’s correct
  • mutually agree
    ex. a real fire alarm
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16
Q

informational social of influence won’t occur when

A
  • level of knowledge/ expertise is great
  • age (children rather than adults)
  • need for cognition (to really think things through)
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17
Q

normative social influence

A
  • other people as a source of social approval

- desire to fit in

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18
Q

Asch (1950s)

A

line judgement task

  • 76% of people conformed at least once
  • even though the answer if obvious, people would still give the wrong answer if others did too
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19
Q

minimal social group

A
  • gathering of people who happen to be place together, at the same time
    ex. a group of strangers coming together because they are taking part in the same research study
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20
Q

normative social influence occurs when

A

social impact theory

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21
Q

social impact theory

A
  • strength of group
  • size of the group (peak at 4-5 people)
  • immediacy of the group (physical proximity - face to face)
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22
Q

resisting normative social influence

A

if there is someone else present in the group that resists normative social influence

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23
Q

normative social influence can have

A

negative impacts

- alcohol, drugs etc.

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24
Q

compliance

A
  • various techniques can increase compliance
  • role of scrips
  • pique technique
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25
role of scripts in gaining compliance
- automatic compliance scripts | - automatic refusal script
26
automatic compliance scripts
- agree without really thinking about it | ex. if someone asks us what time it is
27
automatic refusal script
- most people refuse without thinking about it | ex. panhandling
28
pique technique
make request in an unusually way - disrupts automatic scripts ex. if someone were to ask for change vs. if someone were to ask for 37 cents
29
santos, leve and pratkanis
study on panhandlers - part 1: the wharf study - part 2: survey - pique technique works because it disrupts an automatic result scrips
30
part 1: the wharf study
2x2 design - high amount vs. low amount - typical amount (23%) vs. unusual amount (37%) - low-typical: quarter - high-typical: some change - low -usual: 17 cents - high-unusual: 37 cents - more compliance when it was a low amount, and unusual amount
31
part 2: survey of undergrad students
- (hypothetical) more compliance when it was a unusual (60%) amount but no difference in low or high - more compliance in hypothetical
32
amount of change given was dependent on
- attractive - likeable - irritation/empathy - needy - similarity to me
33
page 1 of survey
- how would you respond - what would you say - how much money would you give
34
page 2 of survey
describe any thought - specific thoughts vs. general general thoughts - specific thoughts were more likely in unusual conditions
35
page 3 of survey
rate the panhandlers 5 dimensions
36
panhandlers 5 dimensions
likeable
37
when will pique technique work?
- situations that involve mindless refusal - must attract the target's attention - must induce positive thoughts about compliance and person who is making that request
38
obedience
- ordinary people bowing to extraordinary social pressures (change in our behaviours because someone orders us to act in a certain way) - milgram
39
milgram
- series of obedience studies | - administering electric shocks to people
40
why do people obey?
- personal histories of obedience/ defiance - binding - strain
41
binding
feelings of comfort when obeying authority figures
42
strain
feelings of discomfort when obeying authority figures
43
gibson and haritos-fatouros
- can be manipulated in a way that many people are willing to cause harm because an authority figure told him to
44
3 steps to teaching to torture
- screening to find the best prospects - techniques to increase binding - initiation rites - elitist attitudes and in-group language
45
screening to find the best prospects, being..
- normal, well adjusted humans (because it's hard to train psycho people) - physical (depending on the type of behaviour they are going to engage in ex. strong) - intellectual - political (the same as the ones being interpreted)
46
initiation rites
removing individual from the everyday society and introducing them to a new social group
47
elitist attitudes and in-group language
- make them think that the group they are now part of, is the best group - new vocab develop
48
techniques to reduce strain
- dehumanize the victim - physical and psychological intimidation (ex. being deprived of sleep) - reward/punishment - social modelling - systematic desensitization
49
social modeling
watching other group members perform the action before they do
50
systematic desensitization
the more you observe certain types of behaviours the less those actions have an impact on you (ex. violence on TV)
51
analysis of anti-communist military regime
- examined 21 official testimony of soldiers from the war crime and conducted 16 in-depth interviews - all of these soldiers were drafted (they didn't volunteer)
52
anti-communist military regime: initial screening
- looked for those who were strong | - have the same political beliefs
53
anti-communist military regime: later screening (to get in elite group)
- aggressive - keep their mouth shut - "be their man"
54
anti-communist military regime: techniques to increase binding
- kicked, punched, run without stopping - making promises - being told they were lucky to be accepted into the group - "tea party" team beating of prisoner - "tea party with toast" team beating of prisoner with weapon
55
anti-communist military regime: techniques to reduce strain
- national ethical education lectures (talking about the evils of communism) - enemies were considered "worms" - carrot and stick
56
carrot and stick method
- rewards and punishment - carrot (free food, bus rides, guaranteed a job) - stick (any member of group who failed would take prisoners place)
57
ronald jones
third wave movement
58
third wave movement
- teacher created a group with his students - make them stand in attention and called him sir - created a list of rules - created a specific salute - made third wave movement an official group - had to rat on their peers
59
chameleon effect
the non conscious mimicry of the postures. mannerisms, facial expression and other behaviours of one's integration partner, such that one's behaviour passively and unintentionally changes to match that of others in one's current social environment
60
social role
expectations for the ways in which an individual should behave in a given situation
61
social norm
patterns of behaviours that are accepted as normal and to which an individual is expected to conform in a particular group or culture
62
symbolic social influence
a type of influence that occurs when we change our behaviour according to the mental representation of other and our relationships with them
63
public conformity
occurs when we feel pressured to conform to group norms. when publicly conforming people pretend to agree with the group but privately think the group is wrong
64
private conformity
occurs when people truly believe the group is right
65
minority influence
a process in which a small number of people within a group guide a change in the group's attitude or behaviour
66
foot in door technique
a compliance technique that begins with a small request, when granted, leads to a larger request
67
low ball
which a target accepts a low cost offer only to then be told that there are additional hidden costs
68
door in the face technique
the requester makes an initial offer that is much larger than the target offer, in the hops that the final offer will have the appearance of the requester doing a favour for the target person
69
thats not all technique
an initial request is followed by adding something that makes the offer more attractive