Chapter 9 Flashcards
(26 cards)
Decision Making
The act of choosing one alternative from among a set of alternatives.
Decision-Making Process
Recognizing and defining the decision situation.
Identifying alternatives.
Choosing the best alternatives.
Putting the alternative into practice.
Types of Decisions
Programmed Decisions
Non programmed Decisions
Programmed Decisions
A decision that is a fairly structured decision or recurs with some frequency or both.
Ex: Starting your car in the morning.
Non Programmed Decisions
A decision that is relatively unstructured and occurs much less often than a programmed decision.
Ex. Choosing a vacation destination
Decision Making Conditions
Certainty
Risk
Uncertainty
Decision Making Under Certainty
A condition in which the decision maker know with reasonable certainty what the alternatives are and what conditions are associated with each alternative.
Decision Making Under Risk
The availability of each alternative and its potential payoffs and costs are all associated with risks.
Decision Making Under Uncertainty
A condition in which the decision maker does not know all the alternatives, the risks associated with each, or the consequences of each alternative.
Factor that Prevent Rationality
Lack of Consensus
Unclear Means-end Relations
Noisy Environment
Lack of consensus
There must be a general agreement of the definition of problems, decisions and decision-making goals at the beginning.
Unclear Means-end Relations
It is impossible to generate an exhaustive list of alternatives then select the most promising.
Noisy Environment
The link between outcome and actions is hard to predict.
Behavioral Aspects of Decision Making
Bounded Rationality Satisficing Coalition Intuition Escalation of Commitment Risk Propensity (risk tendency) Ethics and Decision Making
Bounded Rationality
The concept that decision makers are limited by their values and unconscious reflexes, skills, and habits.
Satisficing
The tendency to search for alternatives only until one is found that meets some minimum standard of sufficiency to resolve the problem.
Coalition
A political force in decision making which consists of an informal alliance of individuals or groups formed to achieve a goal.
Intuition
An innate belief about something without conscious consideration
Escalation of Commitment
A decision maker is staying with a decision even when it appears to be wrong.
Risk Propensity (Risk Tendency)
The extent to which a decision maker is willing to gamble when making a decision.
Ethics and Decision Making
Individual ethics combine with the organization's ethics to create managerial ethics. Components of managerial ethics -Relationships of the firms to employees -Employees to firm -Firm to other economic agents
Forms of Group Decision Making
Interacting groups or teams
Delphi groups
Nominal groups
Interacting Groups or teams
Are the most common form or decision-making which consists of an existing group or newly formed team interacting and then making a decision.
Delphi Groups
Are sometimes used for developing a consensus or expert opinion from a panel of experts who individually contribute through a moderator.