chapter 9 memory Flashcards

1
Q

Elizabeth Loftus

A

is the
key researcher in the
field of memory
construction.

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2
Q

Misinformation Effect

A

incorporating misleading
information into one’s
memory of an event.

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3
Q

Memory Construction

A

While tapping our memories, we filter or fill in missing pieces of information to make our recall more coherent

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4
Q

Misinformation Effect example

A

Group A: How fast were the cars going when they hit each other?

Group B: How fast were the cars going when they smashed into each other?

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5
Q

Memory Construction example

A

A week later they were asked: Was there any broken glass? Group B (smashed into) reported more broken glass than Group A (hit).

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6
Q

Source Amnesia

A

Attributing an event to the wrong source that we experienced, heard, read, or imagined (misattribution).

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7
Q

False Memory Syndrome

A

A condition in which a person’s identity and relationships center around a false but strongly believed memory of a traumatic experience, which is sometimes induced by well-meaning therapists.

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8
Q

forgetting

A

An inability to retrieve information due to poor encoding, storage, or retrieval.

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9
Q

Storage Decay

A

Poor durability of stored memories leads to their decay. Ebbinghaus showed this with his forgetting curve.

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10
Q

proactive interference

A

disruptive information of prior
learning on the recall of new
information.

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11
Q

retroactive interference

A

disruptive effect of new
learning on the recall of old
information.

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12
Q

Recal retrival

A

Person must retrieve

information using effort.

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13
Q

recognition

A

Person must identify an
item amongst other
choices

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14
Q

retrieval associations.

A

Memories are held in storage by a web of associations. These associations are like anchors that help retrieve memory.

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15
Q

Retrieval Idea #3 - Priming

A

To retrieve a specific memory from the web of associations, you must first activate one of the strands that leads to it. This process is called priming.

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16
Q

Retrieval Idea #4 - Context

A

The conditions in which something exists or

occurs.

17
Q

Context Effects

A

Scuba divers recall more words underwater if they learned the list underwater, while they recall more words on land if they learned that list on land (Godden & Baddeley, 1975).

18
Q

Long-Term Memory

A

Unlimited capacity store. Estimates on capacity range from 1000 billion to 1,000,000 billion bits of information (Landauer, 1986).

19
Q

Semantic memory

A

Network of associations and concepts that
make-up our general knowledge of the
world. Ex: Language

20
Q

Procedural (Skill)

A

Enables us to learn/do specific skills.

Processed by the cerebellum.

21
Q

Working Memory

A

Working memory, the new name for short-term memory, has a limited capacity (7±2) and a short duration (20 seconds).

22
Q

Anterograde

A

is the failure to store

memories after a trauma.

23
Q

Retrograde

A

is the failure to recall memories that

have been stored before a trauma.

24
Q

Duration

A

Brown/Peterson and Peterson (1958/1959) measured the duration of working memory by manipulating rehearsal.
The duration of the working memory is about 20 sec.

25
Semantic encoding
encoding with pictures. The small person in the phone booth playing a trombone.
26
B. Self-Reference Effect
``` We encode (and thus recall) information that relates to us personally. ```
27
Visual vs. Auditory Information
Encoding imagery aids effortful processing because vivid images are very memorable. We tend to remember concrete nouns better than abstract nouns.
28
encoding Meaning Craik, Tulving & Lockhart (1972) Depth of Processing Theory
Bottom Line – the deeper the meaning which we are asked to encode something, the more likely we are to remember it later.