Flashcards in Gender Bias Deck (13)
What is universality?
Any underlying characteristics of human beings that are capable of be my applied to everyone, anywhere, regardless of time or culture
What is gender bias?
The tendency to treat one individual or group in a different way to others
What is alpha bias?
It over-exaggerates the real differences between men and women when there may not be any
What is the first example of alpha bias?
The evolutionary theory of mate preference. It emphasises the difference between what each gender looks for in a partner. Men look for young, attractive, fertile females and women look for wealthy males
What is the second example of alpha bias?
Freuds theory of moral development. He argued that women have weaker moral codes because they don't fully upgrade their superego's. This means they are more likely to show immoral behaviour
What is beta bias?
It ignores the differences between the sexes when in reality, there may be a difference between them
What is the first example of beta bias?
Asch, Milgram and Zimbardo studies on social influence where only on males and then the findings were applied to women when in reality the may not be the same
What is the second example of beta bias?
The research into the flight or fight response was carried out on male animals (as females hormones fluctuate) but then it was applied to women as though they would act the same
What is one problem with alpha bias?
It overestimates the differences between men and women when they may be similar
What is one problem with beta bias?
It underestimates the differences between men and women when they may behave differently
What is androcentrism?
It is a possible consequence of beta bias. It is when normal behaviour is judged according at a male standard and then generalised to women
What are two limitations of gender bias?
It makes it okay to show discriminative behaviour in real life and it shows sexism within the research