jade vocabulary flashcards

(28 cards)

1
Q

Accessibility

A

The ease of obtaining the tools needed to publish content.

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2
Q

Aggregator

A

A web browser or application that collects syndicated content into a single location.

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3
Q

Ajax

A

A programming methodology for the web that enables web application to interact with users.

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4
Q

Amplification rate

A

The number of shares per post on a social media channel.

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5
Q

Applause rate

A

The number of likes per post on a social media channel.

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6
Q

Avatar

A

An online representation of a user.

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7
Q

Blog

A

A collection of entries posted on a web site in reverse chronological order.

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8
Q

Contributor

A

A social media user who creates original content .

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9
Q

Conversion rate

A

The number of comments per post on a social media channel.

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10
Q

Dashboard

A

A web page made up of a collection of panels that present different information.

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11
Q

Distribution

A

The number of places a particular content item is made available.

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12
Q

exposure

A

The potential audience for a piece of content; the total number of your followers plus the number of your followers for each person who shares your content.

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13
Q

freemium

A

When a game or other software is provided for free with limited features and additional features cost money.

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14
Q

frequency

A

The number of times with a certain period that a particular content item is published in the media.

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15
Q

Hashtag

A

a keyword tag that uses a hash symbol (#) as a prefix.

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16
Q

immediacy

A

indicates how fast content is created and distributed.

17
Q

impression

A

The number of times a piece of content is displayed.

18
Q

influencer

A

A social media user who has the power to sway or persuade others.

19
Q

Instant messaging

A

Program or mobile app that allows real-time or delayed communication between users

20
Q

Javascript

A

A programming language used on a web page to make them interactive.

21
Q

Live chat

A

Program or mobile app that allows real time communication between online users.

22
Q

Live streaming

A

The process of broadcasting live video or audio over the internet to an audience.

23
Q

Mashup

A

A web page that integrates content and scripts from multiple web sites to create new application.

24
Q

Metadata

A

Information that describes other data.

25
Microblog
Similar to a blog, except it only allows users to send brief (usually 280 characters or fewer) messages.
26
Nested comments
Replies to individual comments and are posted directly under that comment.
27
Participant
Is someone who often responds to the social media content posted by others.
28
Permanence
refers to how long the content exists or can be accessed.