M2- Launching and landing a project

Question 1

What is the difference between a project launch and a project landing?

Answer 1

• Launch is when the project is completed and delivered to the client/user.
• Landing is when the final outcome is evaluated against success criteria to determine if the project truly achieved its goals.

Question 2

Why is a project launch not enough to declare a project successful?

Answer 2

Because a launch shows delivery, not effectiveness. True success is determined by measuring outcomes—whether the project performs as intended in practice.

Question 3

What is the purpose of success criteria in project management?

Answer 3

Success criteria define how project success will be measured. They include specific details about goals and deliverables and help judge whether the intended outcomes were met.

Question 4

Why should success criteria be established during the initiation phase?

Answer 4

So that clear standards are in place from the start, guiding the project through launch and ensuring a smooth and meaningful landing.

Question 5

If your project is launched successfully but customers start complaining afterward, what does this indicate?

Answer 5

The project failed to land successfully. Launch was achieved, but the desired outcomes—like customer satisfaction—were not met.

Question 6

How does defining success criteria early influence the project outcome?

Answer 6

It provides a clear direction and measurable goals, helping you align all stages of the project toward achieving a successful landing.

Question 7

What should a project manager focus on to ensure success after launch?

Answer 7

Monitoring and measuring the real-world performance of the project using predefined success criteria.

Question 8

How can you ensure your project both launches and lands successfully?

Answer 8

By setting SMART goals, managing scope, and most importantly, defining and tracking success criteria throughout the project lifecycle.