P1: Social Influence Flashcards
What is Internalisation
Changes in private and public opinions/behaviour, where the individual accepts the groups norms
How Long does Internalisation last
Far-reaching and permanent. Persists even in the absence of other group members
What is Identification
Changes in public opinions/behaviour. However the person may not privately agree with the group
When does Identification occur
When you identify with a group (want to be a part of)
What is compliance
Superficial type of conformity where the individual ‘goes along with others’ in public, but privately disagrees with it
How long does compliance last
Behaviour lasts only as long as the group is monitoring the individual
Define Informational social influence (ISI)
When an individual agrees with the opinion of the majority because you believe it to be correct
When is Informational social influence most likely to occur (ISI)
In situations that or new to a person, or where there is some ambiguity
Define Normative social influence (NSI)
When an individual agrees with the opinion of of the majority because you want to be accepted/gain social approval
When is Normative social influence most likely to occur (NSI)
Stressful situations , with strangers or with people you know
How does social support help an individual to resist social influence
The presence of people who resist conformity can act as ‘models’ to display resistance to social influence is possible
Define Resistance to social influence
The ability of an individual to withstand social pressure to conform to the majority
What two factors affect resistance to social influence
Situational and dispositional factors (Internal factors)
What two factors affect resistance to social influence
Situational and dispositional factors (Internal factors)
What is an internal locus of control
The belief that that they are mostly responsible for what happens to them
