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AQA Sociology AS level Research Methods > Sampling > Flashcards

Flashcards in Sampling Deck (25)
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1

What is a sample?

The people who you survey or question when conduction social research

2

What is the whole population?

Everyone within a society

3

What is a target population?

Specific people you want to research

4

What is a sampling frame?

List of people from whom the sociologist choose their sample from

5

When sampling, who do you want to generalise?

The whole population

6

What population can you get access to?

The study population

7

How can you get access to a population?

The sampling frame

8

Who is your study?

The sample

9

What are the different types of sampling?

Random
Non-random

10

What is random sampling?

Uses probability to draw you a Representative sample

11

Who prefers random sampling?

Positivists because it is reliable

12

What is non-random sampling?

Uses different techniques when there is no sampling frame available

13

Who prefers non-random sampling?

Interpretivists because it is valid

14

What are random sampling techniques?

Simple random sampling
Sistimatic random sampling
Stratified random sample

15

What is simple random sampling?

Selecting a number of people from the sample at random

16

What is sistimatic random sampling?

Pick every nth name from a list

17

What is stratified random sampling?

Dividing population according to the number of people with the social characteristics required
Then choosing a random sample from the sub-groups finding proportions

18

What is a freak sample?

When the sample is not representative

19

What are non-random sampling techniques?

Quota sampling
Snowball sample
Purposive sampling
Volunteer sampling
Opportunity sampling

20

What is quota sampling?

Have a specific list of people you want to ask eg: 3 males
Ask the first people who fit the specific list
(They fit the quota)

21

What is snowball sampling?

Used when researching crime
Useful when access to a group is difficult
Find one person they are interested in and asking them to refer you to others

22

What is purposive sampling?

Used when a specific type of person is required
Sociologist goes and finds people who fit their sample

23

What is an example of purposive sampling?

Hodkinson researched goths

24

What is volunteer sampling?

When people self select themselves to be a research participant
No control over what type of people take part

25

What is opportunity sampling?

Using the people who are nearest to hand eg: family and friends