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  • Marketing
    Marketing

    Marketing

    By: Kayleani Reichart
    Introduction to MKG, Strategic Market Planning, Marketing Information System & Marketing Research ...
    7
    Decks
    294
    Flashcards
    1
    Learner
  • MKC1 - Fundamentals of Marketing and Business Communication
    MKC1 - Fundamentals of Marketing and Business Communication

    MKC1 - Fundamentals of Marketing and Business Communication

    By: Keiichi Uegaki
    Chapter 2 ("Strategic Planning"), Chapter 2 ("Strategic Planning") quiz, Chapter 1 ("What is Marketing") ...
    12
    Decks
    185
    Flashcards
    130
    Learners
  • Entrepreneurial Mind
    Entrepreneurial Mind

    Entrepreneurial Mind

    By: Ishael Madrigal
    Introduction to Entrepreneurial Mind, Brain Functions, Leadership ...
    8
    Decks
    371
    Flashcards
    2
    Learners
  • marketing management
    marketing management

    marketing management

    By: Gayoba, Mark Joseph P.
    CONSUMER AND BUSINESS BUYING BEHAVIOR, Segmentation Positioning and Target Marketing
    2
    Decks
    90
    Flashcards
    1
    Learner
  • Marketing (midterm 1)
    Marketing (midterm 1)

    Marketing (midterm 1)

    By: Kami Unknown
    Intro To Consumer Behavior, Perception, Learning And Memory ...
    10
    Decks
    202
    Flashcards
    2
    Learners
  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Trang Bui
    1. Marketing: Creating Customer Value and Engagement, 2. Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships, 5. Consumer Markets and Buy Behavior ...
    16
    Decks
    655
    Flashcards
    98
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  • SS17: Sustainability Marketing
    SS17: Sustainability Marketing

    SS17: Sustainability Marketing

    By: Rim Rez
    Chap1: Introduction, Chap2: Socio-ecological problems, Chap 3: Sustainable Consumption Patterns and Lifestyles ...
    11
    Decks
    182
    Flashcards
    8
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  • MKTG 322
    MKTG 322

    MKTG 322

    By: Stu Diaz
    MKTG 322 Exam 1 - FLASHCARDS - Introduction to consumer behavior, MKTG 322 Exam 1 - FLASHCARDS - Developing consumer behavior, MKTG 322 Exam 1 - FLASHCARDS - Exposure, attention, and perception (1) ...
    10
    Decks
    221
    Flashcards
    1
    Learner
  • Attitudes and persuasion
    Attitudes and persuasion

    Attitudes and persuasion

    By: Ilja Westgeest
    A psychological approach of persuasion, Does advertising work? (mini lecture), Lecture 3: How do consumers acquire and process information? ...
    12
    Decks
    379
    Flashcards
    1
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  • Fundamentals of Marketing & Business Communication
    Fundamentals of Marketing & Business Communication

    Fundamentals of Marketing & Business Communication

    By: Nichole Carver
    Chapter 2: Strategic Planning, Chapter 1: What is Marketing?, Chapter 3: Consumer behavior ...
    5
    Decks
    140
    Flashcards
    9
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  • Marketing
    Marketing

    Marketing

    By: Cynthia Meda
    Chapter 1 - Defining Marketing for New Realities, Chapter 2 - Marketing Strategies and plans, Chapter 3 - Collecting info and forecasting demand ...
    8
    Decks
    150
    Flashcards
    64
    Learners
  • Tourism and Hospitality Marketing
    Tourism and Hospitality Marketing

    Tourism and Hospitality Marketing

    By: Angel Fern Lagrata
    INTRO / INFORMATION, MARKETING STRATEGY, TOURISM AND CONSUMER BEHAVIOR ...
    5
    Decks
    63
    Flashcards
    2
    Learners
  • MKT-345
    MKT-345

    MKT-345

    By: Paige Sundelius
    Ch. 1 - Consumer Behavior and Technology, Ch. 2 - Market Segmentation and Real-Time Bidding, Ch. 3 - Consumer Motivation and Personality ...
    6
    Decks
    388
    Flashcards
    2
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  • Attitudes and advertising
    Attitudes and advertising

    Attitudes and advertising

    By: Merel van der Sluijs
    Lecture 1: a psychological approach to advertising, Lecture 2:, Lecture 3: How do consumers form attitudes? ...
    13
    Decks
    308
    Flashcards
    5
    Learners
  • Marketing fundamentals
    Marketing fundamentals

    Marketing fundamentals

    By: Elena Gomez
    Chapter 1: customer value and engagement, Chapter 2: company and marketing strategy, Chapter 3: marketing environment ...
    7
    Decks
    272
    Flashcards
    2
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  • BCOR 1015 Review
    BCOR 1015 Review

    BCOR 1015 Review

    By: Chris Gerlacher
    Adding value and major types of businesses, 3 Steps From Consumer To Business Professional, 5 Major Environments Businesses Operate In ...
    53
    Decks
    587
    Flashcards
    191
    Learners
  • Service Marketing
    Service Marketing

    Service Marketing

    By: Song Yong
    Chapter 4: Services Consumer Behavior, Chapter 3: Fundamental Differences Between Goods and Services, Chapter 1: An Introduction to Services ...
    6
    Decks
    162
    Flashcards
    28
    Learners
  • Business Psychology
    Business Psychology

    Business Psychology

    By: Celine Blampied
    D & A, Entw. Psych, Soz. Psych. ...
    6
    Decks
    311
    Flashcards
    1
    Learner
  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Cavel Ellis
    Business Buyer Behavior and Consumer Buyer Behavior, Marketing Environment, Strategic Planning and Marketing ...
    4
    Decks
    73
    Flashcards
    1
    Learner
  • BMM1101
    BMM1101

    BMM1101

    By: Bernard Toledo
    LESSON 2 CONSUMER RESEARCH (ROLES/FUNCTIONS:), LESSON 2 (QUALITATIVE RESEARCH), LESSON 2 (ANALYZING CONSUMER DATA) ...
    6
    Decks
    29
    Flashcards
    1
    Learner
  • BUAD 116
    BUAD 116

    BUAD 116

    By: Ally Thomas
    Chapter 1 – What is Marketing?, Chapter 2 - Strategic Planning, Chapter 3 - Consumer Behavior ...
    9
    Decks
    268
    Flashcards
    6
    Learners
  • BASIC MICROECONOMICS
    BASIC MICROECONOMICS

    BASIC MICROECONOMICS

    By: Mae Joy Gamaya
    CONCEPTS OF BAS MIC, ELASTICITY OF DEMAND & SUPPLY, CONSUMER BEHAVIOR ...
    5
    Decks
    75
    Flashcards
    1
    Learner
  • Principles of Economic
    Principles of Economic

    Principles of Economic

    By: Ean Costello
    Chapter 1 - The Scope and Method of Economics, Chapter 2 - The Economic Problem: Scarcity and Choice, Chapter 32 - Long-Run Growth ...
    28
    Decks
    489
    Flashcards
    248
    Learners
  • Directing Benefits Programs
    Directing Benefits Programs

    Directing Benefits Programs

    By: Nicholas Merolillo
    Group Health Plan Structures, Consumer-Directed Health Plans, Dental Benefits ...
    14
    Decks
    357
    Flashcards
    5
    Learners
  • econ208
    econ208

    econ208

    By: Flavia Voiculescu
    Chapter 1: Introduction to Economics, Chapter 2 : Economic Theories, Data and Graphs, Chapter 3 : Supply and Demand ...
    12
    Decks
    303
    Flashcards
    1
    Learner
  • Personal Finance
    Personal Finance

    Personal Finance

    By: Claire G.
    Behavioral Economics & Consumer Skills, Budgeting Vocabulary
    2
    Decks
    22
    Flashcards
    1
    Learner
  • C1 - Advanced: Video & Discussion Expressions
    C1 - Advanced: Video & Discussion Expressions

    C1 - Advanced: Video & Discussion Expressions

    By: Roseann Orthober
    Business: Consumer Behavior
    1
    Decks
    34
    Flashcards
    1
    Learner
  • CB herkansing
    CB herkansing

    CB herkansing

    By: Puk slewe
    1. introduction, 1. Argo & Dahl (2018): Standards of beauty: the impact of mannequins in the retail contex, 1. Micro-culture: ethnicity and consumer’s ideology ...
    34
    Decks
    661
    Flashcards
    2
    Learners
  • Microeconomics
    Microeconomics

    Microeconomics

    By: Iris Cazaux
    Consumer Behavior A, Consumer Behavior B, Individual demand and Market demand ...
    5
    Decks
    129
    Flashcards
    1
    Learner
  • Microeconomics
    Microeconomics

    Microeconomics

    By: An Le
    Monopolistic competition, Calculations, Paper 3 - policies ...
    14
    Decks
    148
    Flashcards
    1
    Learner

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