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  • Marketing 5410: Marketing Management
    Marketing 5410: Marketing Management

    Marketing 5410: Marketing Management

    By: Yvette Amaral
    Chapter 1: Strategic Planning and the Marketing Management Process, Chapter 2: Marketing Information, Research, and Understanding the Target Market, Chapter 5: Market Segmentation...
    14
    Decks
    249
    Flashcards
    68
    Learners
  • Marketing
    Marketing

    Marketing

    By: Katharina Johnson
    Defining Marketing, Holistic Marketing Dimensions, Collecting Information...
    13
    Decks
    261
    Flashcards
    9
    Learners
  • Essentials of Marketing
    Essentials of Marketing

    Essentials of Marketing

    By: Anske Niekerk
    Marketing Management, Marketing Environment, Marketing Research: Marketing Management...
    19
    Decks
    205
    Flashcards
    11
    Learners
  • Advanced Marketing
    Advanced Marketing

    Advanced Marketing

    By: Catarina Paixão
    Competitive Marketing Strategies, Segmentation, Targeting and Positioning, Portfolio Management...
    7
    Decks
    84
    Flashcards
    2
    Learners
  • MARK 301
    MARK 301

    MARK 301

    By: Alex Nguyen
    Ch. 1 - Intro to Marketing, Ch. 2 - The Marketing Environment, Ch. 3 - Consumer Behaviour...
    14
    Decks
    463
    Flashcards
    1
    Learner
  • Marketing
    Marketing

    Marketing

    By: Nathan Luu
    Week 1 - Introduction, Week 2 - Market Research, Week 3 - Consumer & Buyers Behaviour...
    11
    Decks
    448
    Flashcards
    3
    Learners
  • Marketing Management
    Marketing Management

    Marketing Management

    By: Ray Charles
    Ch. 1 Overview Of Marketing, Ch. 2 Developing Marketing Strategies and a Marketing Plan, Ch.3 Social and Mobile Marketing...
    11
    Decks
    261
    Flashcards
    16
    Learners
  • MGCR 352
    MGCR 352

    MGCR 352

    By: Claire Bent
    Marketing Overview (Lecture #2), Scanning the Environment/Intro to the Marketing Mix (Lecture #3), Developing Marketing Strategies (Lecture #4)...
    15
    Decks
    493
    Flashcards
    4
    Learners
  • business studies
    business studies

    business studies

    By: olivia lord
    analysing financial performance: profit, setting financial objectives, understanding the nature and purpose of business...
    25
    Decks
    400
    Flashcards
    17
    Learners
  • Business
    Business

    Business

    By: Bobby Singh
    Promotion, Advertising: Message And Medium, Advertising: Methods...
    66
    Decks
    534
    Flashcards
    2
    Learners
  • Advanced Marketing
    Advanced Marketing

    Advanced Marketing

    By: Jannis Fleer
    Competitive Marketing Strategies, Segmentation and Targeting, Positioning...
    10
    Decks
    103
    Flashcards
    8
    Learners
  • Marketing
    Marketing

    Marketing

    By: Jenny Broomby
    Marketing research: Desk vs Field, Marketing research: Qualitative research, Marketing research: Quantitative vs Qualitative...
    15
    Decks
    262
    Flashcards
    25
    Learners
  • Journalism 320
    Journalism 320

    Journalism 320

    By: Rebecca Seldin
    Chapter One: An Overview of Marketing, Chapter Two: Strategic Planning for Competitive Advantage, Chapter Three: Ethics and Social Responsibility...
    10
    Decks
    292
    Flashcards
    12
    Learners
  • Marketing
    Marketing

    Marketing

    By: Trisha H
    Overview, Planning/advantage, Ethics/social Responsibility...
    13
    Decks
    384
    Flashcards
    5
    Learners
  • MKT 4210
    MKT 4210

    MKT 4210

    By: Sarah S
    Class 1- Introduction, Marketing Math, Strategic Marketing...
    10
    Decks
    113
    Flashcards
    1
    Learner
  • Marketing Final
    Marketing Final

    Marketing Final

    By: Muhammad Thafhan Ibrahim
    Chapter 1: Intro to marketing, Chapter 2: Company, Chapter 3: Competition...
    9
    Decks
    224
    Flashcards
    1
    Learner
  • AQA GCSE Business Studies
    AQA GCSE Business Studies

    AQA GCSE Business Studies

    By: Kacper Ausenberg
    The Purpose And Nature Of Business, Sectors, Functions Of A Business...
    36
    Decks
    507
    Flashcards
    25
    Learners
  • Principles of Marketing Management
    Principles of Marketing Management

    Principles of Marketing Management

    By: Mathilde Bagur
    1. Introduction to MKT, 2. Marketing Audit, 3. Consumer Buying Behaviour and Organizational Markets and Buying behaviour...
    9
    Decks
    325
    Flashcards
    9
    Learners
  • A Level Business Studies
    A Level Business Studies

    A Level Business Studies

    By: Selina Wong
    1.1 - Why do businesses exist?, 1.2 Understanding Businesses, 1.3 Importance of Cost and Revenue...
    32
    Decks
    351
    Flashcards
    19
    Learners
  • Business (year 1)
    Business (year 1)

    Business (year 1)

    By: Tia Khan
    1.1 the nature and purpose of business, 1.2 business forms, 1.3 External environment...
    25
    Decks
    558
    Flashcards
    2
    Learners
  • Marketing
    Marketing

    Marketing

    By: Ghaylle Dumalag
    Marketing Function, Introduction to Marketing, Segmentation, Targeting and Positioning...
    5
    Decks
    104
    Flashcards
    1
    Learner
  • AFM 207
    AFM 207

    AFM 207

    By: Eloisa Jav
    Unit 1 Introduction to Marketing Analystics, Unit 2 Segmentation and Target Market, Unit 3 Positioning...
    6
    Decks
    131
    Flashcards
    11
    Learners
  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Oswald Guevara
    Marketing segmentation, targeting, and positioning
    1
    Decks
    45
    Flashcards
    2
    Learners
  • AQA A LEVEL BUSINESS STUDIES
    AQA A LEVEL BUSINESS STUDIES

    AQA A LEVEL BUSINESS STUDIES

    By: Deleted Deleted
    3 Market Research & Interpreting Market Data, 3 PED/YED; ATL/BTL Marketing; Segmentation, Targeting & Positioning, 3 Marketing Mix...
    6
    Decks
    256
    Flashcards
    1
    Learner
  • Marketing 1115
    Marketing 1115

    Marketing 1115

    By: Ben Iorio
    Chapter 7 Segmenting, Targeting and Positioning, Chapter 8 Customer Relationship Management (CRM), Chapter 9 Product Concepts...
    11
    Decks
    289
    Flashcards
    1
    Learner
  • COMM 223
    COMM 223

    COMM 223

    By: Cesar A. Contla
    Chapter 1: Marketing, session 2: swot, session 3: choosing when to start a business...
    13
    Decks
    805
    Flashcards
    5
    Learners
  • Business studies - Year 12
    Business studies - Year 12

    Business studies - Year 12

    By: Mckenna Wilkinson
    Introduction to Business, 3.1.1 - Understanding the nature and purpose of business, 3.1.2 - Understanding different business forms...
    26
    Decks
    561
    Flashcards
    3
    Learners
  • Marketing
    Marketing

    Marketing

    By: Chris Aitken
    Overview Of Marketing Management, Marketing Implications of Corporate and Business Strategies, Understanding Marketing Opportunities...
    16
    Decks
    260
    Flashcards
    3
    Learners
  • Sport Marketing
    Sport Marketing

    Sport Marketing

    By: Toby de Gruchy
    Intro, Marketing environment:micro and macro, Market research...
    9
    Decks
    260
    Flashcards
    3
    Learners
  • Digital Marketing/ SM Marketing
    Digital Marketing/ SM Marketing

    Digital Marketing/ SM Marketing

    By: Tatiana Lewis
    SMM: Target audience segmentation & SM Branding, SMM: Identifying, setting, & measuring goals/ SM auditing & competitor research, SMM: Content execution & publishing/ the dark side of social media...
    12
    Decks
    240
    Flashcards
    16
    Learners

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